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~isPartOf:"Harvard business review : HBR"
~language:"dan"
~language:"eng"
~subject:"Beziehungsmarketing"
~subject:"Markenführung"
~subject:"Personalmanagement"
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Beziehungsmarketing
Markenführung
Personalmanagement
USA
221
United States
221
Strategic management
154
Strategisches Management
154
Führungsstil
89
Leadership style
89
Organisatorischer Wandel
82
Organizational change
82
Innovation management
73
Innovationsmanagement
73
Führungskräfte
65
Managers
65
Leadership
54
Personalführung
54
Multinationales Unternehmen
51
Transnational corporation
51
Erfolgsfaktor
50
Success factor
50
Human Resource Management
49
Management
47
Corporate culture
43
Unternehmenskultur
43
Führungskräfteentwicklung
42
Leadership development
42
Competitive strategy
39
Wettbewerbsstrategie
39
Business model
35
Geschäftsmodell
35
Marketing management
34
Marketingmanagement
34
Corporate Social Responsibility
33
Corporate social responsibility
33
Highly skilled workers
31
Hochqualifizierte Arbeitskräfte
31
Relationship marketing
30
Brand management
29
Risikomanagement
28
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Article
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Case study
21
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21
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6
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Dev, Chekitan S.
6
Cappelli, Peter
3
Dawar, Niraj
3
Fournier, Susan
3
Ready, Douglas A.
3
Beard, Alison
2
Conger, Jay A.
2
Freeman, Karen
2
Groysberg, Boris
2
Hill, Linda A.
2
Williams, Joan
2
Ahrendts, Angela
1
Ahuja, Vineet R.
1
Ain, Aron
1
Ammerman, Colleen
1
Avery, Jill
1
Bagga, Charan K.
1
Baier, Jens
1
Bardhi, Fleura
1
Barton, Dominic
1
Barwise, Patrick
1
Bassi, Laurie J.
1
Beeman, Angie
1
Bendle, Neil T.
1
Bernoff, Josh
1
Bernstein, Amy
1
Bertini, Marco
1
Bertolini, Mark
1
Bettencourt, Lance A.
1
Bharadwaj, Sangeeta Shah
1
Bharadwaj, Sundar
1
Bhatnagar, Jyotsna
1
Bird, Alan
1
Boudreau, John W.
1
Breene, Tim
1
Breitfelder, Matthew D.
1
Brierley, Hal
1
Brown, Tim
1
Burrell, Lisa
1
Carey, Dennis
1
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Harvard business review : HBR
Journal of business research : JBR
1,173
Journal of retailing and consumer services
768
The international journal of human resource management
595
The journal of brand management : an international journal
572
Industrial marketing management : the international journal for industrial and high-tech firms
483
International journal of hospitality management
405
The journal of product & brand management
399
International journal of human resource management
287
Human resource management
246
Human resource management review
244
The journal of services marketing
243
The service industries journal
232
Journal of the Academy of Marketing Science
229
Journal of strategic marketing
228
The journal of business & industrial marketing
220
International journal of contemporary hospitality management
209
European journal of marketing : EJM
199
Journal of marketing
186
Psychology & marketing
186
Asia Pacific journal of marketing and logistics
185
Cogent business & management
182
Marketing intelligence & planning
175
Tourism management : research, policies, practice
174
Journal of marketing management : MM
172
SpringerLink / Bücher
160
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
158
Employee relations
157
International journal of electronic customer relationship management : IJECRM
154
Management revue : socio-economic studies
154
Journal of travel and tourism marketing
150
Business horizons
144
Journal of retailing
144
Journal of hospitality marketing & management
140
Human resource management journal
139
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
138
Journal of marketing communications
131
Journal of business ethics : JOBE
130
International journal of manpower
126
Journal of service research : JSR
121
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
116
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ECONIS (ZBW)
106
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1
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106
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1
Rethinking the decision factory
Martin, Roger L.
- In:
Harvard business review : HBR
91
(
2013
)
10
,
pp. 96-104
Persistent link: https://www.econbiz.de/10010128897
Saved in:
2
How valuable is word of mouth? : identify the customers who bring in the most referrals ; then capitalize on that
knowledge
Kumar, V.
;
Petersen, J. Andrew
;
Leone, Robert P.
- In:
Harvard business review : HBR
85
(
2007
)
10
,
pp. 139-146
Persistent link: https://www.econbiz.de/10003550617
Saved in:
3
Stop overengineering people
management
Cappelli, Peter
- In:
Harvard business review : HBR
98
(
2020
)
5
,
pp. 56-63
Persistent link: https://www.econbiz.de/10012289042
Saved in:
4
Reinventing talent
management
: how GE uses analytics to guide a more digital, far-flung workforce
Prokesch, Steven
- In:
Harvard business review : HBR
95
(
2017
)
5
,
pp. 54-55
Persistent link: https://www.econbiz.de/10011730410
Saved in:
5
Can a work-at-home policy hurt morale?
Bharadwaj, Sangeeta Shah
- In:
Harvard business review : HBR
93
(
2015
)
4
,
pp. 105-109
Persistent link: https://www.econbiz.de/10010514568
Saved in:
6
Building an insight engine : how Unilever got to know its customers
Driest, Frank van den
;
Sthanunathan, Stan
;
Weed, Keith
- In:
Harvard business review : HBR
94
(
2016
)
9
,
pp. 64-74
Persistent link: https://www.econbiz.de/10011550444
Saved in:
7
Don’t let big data bury your brand
Horst, Peter
;
Duboff, Robert
- In:
Harvard business review : HBR
93
(
2015
)
11
,
pp. 78-86
Persistent link: https://www.econbiz.de/10011399712
Saved in:
8
Data scientist : the sexiest job of the 21st century
Davenport, Thomas H.
;
Patil, D. J
- In:
Harvard business review : HBR
90
(
2012
)
10
,
pp. 70-76
Persistent link: https://www.econbiz.de/10009664100
Saved in:
9
Be a better ally : how white men can help their marginalized colleagues advance
Melaku, Tsedale M.
;
Beeman, Angie
;
Smith, David
; …
- In:
Harvard business review : HBR
98
(
2020
)
6
,
pp. 135-139
Persistent link: https://www.econbiz.de/10012508533
Saved in:
10
How to close the gender gap : you have to be systematic
Ammerman, Colleen
;
Groysberg, Boris
- In:
Harvard business review : HBR
99
(
2021
)
3
,
pp. 124-133
Persistent link: https://www.econbiz.de/10012627158
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