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~isPartOf:"Harvard business review : HBR"
~language:"eng"
~subject:"Beschaffung"
~subject:"Medical device industry"
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Beschaffung
Medical device industry
B-to-B-Marketing
15
Business-to-business marketing
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Selling
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Harvard business review : HBR
Industrial marketing management : the international journal for industrial and high-tech firms
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The journal of business & industrial marketing
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Journal of business-to-business marketing
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International journal of procurement management
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Can one business unit have 2 revenue models?
Bertini, Marco
;
Tavassoli, Nader T.
- In:
Harvard business review : HBR
93
(
2015
)
3
,
pp. 121-125
Persistent link: https://www.econbiz.de/10010504002
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2
Making the consensus sale
Schmidt, Karl
;
Adamson, Brent
;
Bird, Anna
- In:
Harvard business review : HBR
93
(
2015
)
3
,
pp. 106-113
Persistent link: https://www.econbiz.de/10010504009
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