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~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of marketing"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Search: subject:"Produktentwicklung"
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New product development
269
Produktentwicklung
269
Innovation
146
Innovation management
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Innovationsmanagement
114
Lieferantenmanagement
28
Supplier relationship management
28
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O'Cass, Aron
6
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Harvard-Business-Manager : das Wissen der Besten
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of marketing
Management science : journal of the Institute for Operations Research and the Management Sciences
The journal of product innovation management : an international publication of the Product Development & Management Association
362
Journal of business research : JBR
192
International journal of innovation management
155
International journal of product development : IJPD
149
SpringerLink / Bücher
131
International journal of production research
119
IEEE transactions on engineering management : EM
111
International journal of production economics
104
Technovation : the international journal of technological innovation, entrepreneurship and technology management
91
Technological forecasting & social change : an international journal
80
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77
R & D management
72
International journal of innovation and technology management
64
International journal of technology management : IJTM
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Journal of engineering and technology management : JET-M
61
The journal of business & industrial marketing
55
Creativity and innovation management
50
International journal of product lifecycle management : IJPLM
50
Research technology management : RTM
50
Technology analysis & strategic management
49
European journal of operational research : EJOR
42
Journal of open innovation : technology, market, and complexity
41
Research
41
European journal of innovation management : EJIM
38
International journal of project management : the journal of The International Project Management Association
36
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
36
International journal of technology marketing : IJTMkt
36
Springer eBook Collection
36
European journal of innovation management
35
Journal of the Academy of Marketing Science
35
Faculty & research / Insead : working paper series
34
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
34
International journal of business innovation and research
32
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
32
Production and operations management : an international journal of the Production and Operations Management Society
32
Harvard business review : HBR
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ECONIS (ZBW)
269
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269
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1
Product development the IKEA way : the role of target costing as a framing device to configure and combine resources in networks
Baraldi, Enrico
;
Strömsten, Torkel
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 206-217
Persistent link: https://www.econbiz.de/10014555802
Saved in:
2
University knowledge inside : how and when university-industry collaborations make new products more attractive to consumers
Maier, Lukas
;
Schreier, Martin
;
Baccarella, Christian V.
; …
- In:
Journal of marketing
88
(
2024
)
2
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014582889
Saved in:
3
The emergence of novel product uses : an investigation of exaptations in IKEA hacks
Chan, Tian Heong
;
Lim, Shi Ying
- In:
Management science : journal of the Institute for …
69
(
2023
)
5
,
pp. 2870-2892
Persistent link: https://www.econbiz.de/10014305451
Saved in:
4
Virtual reality in new product development : insights from prelaunch sales forecasting for durables
Harz, Nathalie
;
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
86
(
2022
)
3
,
pp. 157-179
Persistent link: https://www.econbiz.de/10013258858
Saved in:
5
Marketing capabilities, market ambidexterity and product innovation outcomes : a yin-yang of inside-out and outside-in
Ali, Shabahat
;
Tian, Hongyun
;
Wu, Weiwei
;
Ali, Sadaqat
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 27-43
Persistent link: https://www.econbiz.de/10014531684
Saved in:
6
Industrial service innovation : exploring the transformation process to digital servitization in industrial goods companies
Soellner, Stephan
;
Helm, Roland
;
Klee, Patrick
;
Endres, …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 288-303
Persistent link: https://www.econbiz.de/10014531341
Saved in:
7
The timing of diverse external stakeholder involvement during interfirm open innovation : the effects on new product speed to market and product lifespan
Fisher, Gregory J.
;
John-Mariadoss, Babu
;
Kuzmich, Daniel
; …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 386-401
Persistent link: https://www.econbiz.de/10014531392
Saved in:
8
Radical product sustainability oriented innovation (SOI) and triple-bottom-line (3BL) performance : findings from Malaysian and Singaporean B2B firms
Ahmad, Wasim
;
Saeed, Saadat
;
Janovská, Kamila
;
Le Tien Dat
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 457-466
Persistent link: https://www.econbiz.de/10014531537
Saved in:
9
Understanding consumer self-design abandonment : a dynamic perspective
Krause, Franziska
;
Franke, Nikolaus
- In:
Journal of marketing
88
(
2024
)
2
,
pp. 79-98
Persistent link: https://www.econbiz.de/10014582899
Saved in:
10
When do marketing ideation crowdsourcing contests create shareholder value? : the effect of contest design and marketing resource factors
Cao, Zixia
;
Feng, Hui
;
Wiles, Michael A.
- In:
Journal of marketing
88
(
2024
)
2
,
pp. 99-120
Persistent link: https://www.econbiz.de/10014582902
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