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~isPartOf:"Homo oeconomicus"
~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~isPartOf:"Research in consumer behavior"
~subject:"Semiotik"
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Homo oeconomicus
Journal of macromarketing : examining the interactions among markets, marketing, and society
Research in consumer behavior
Project management and risk management in complex projects : studies in organizational semiotics ; [8th session of the Annual Organizational Semiotics Workshop held in June 2005 in Toulouse]
6
Information systems in the changing era : theory and practice ; proceedings of the 11th International Conference on Informatics and Semiotics in Organisations, 11-12 april 2009
5
International journal of market research : JMRS ; the journal of the Market Research Society
5
Approaches to semiotics
4
Tourism management : research, policies, practice
4
Intelligent, adaptive and reasoning technologies : new developments and applications
3
International journal of market research
3
Journal of business research : JBR
3
Journal of retailing and consumer services
3
Marketing theory
3
Preprint / Centralʹnyj Ėkonomiko-Matematičeskij Institut
3
SpringerLink / Bücher
3
The journal of brand management : an international journal
3
Working paper series / Frankfurt School of Finance & Management
3
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
2
Dynamics and change in organizations : studies in organizational semiotics
2
E-consumers in the era of new tourism
2
Europäische Hochschulschriften / 40
2
Europäische Hochschulschriften / 5
2
Innovative Unternehmensführung : Planung, Durchführung und Kontrolle von Innovationen
2
International journal of retail & distribution management
2
Journal of advertising : official publication of the American Academy of Advertising
2
Management information systems : mis quarterly
2
Mind & society : adaptive behaviours under risk and uncertainty
2
Proceedings of I-KNOW '09 : 9th International Conference on Knowledge Management and Knowledge Technologies ; proceedings of I-SEMANTICS '09, 5th International Conference on Semantic Systems, Graz, Austria, September 2 - 4, 2009
2
Routledge studies in management, organizations and society
2
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
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Society and business review
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Working paper / Institut de Hautes Études en Administration Publique
2
Working papers in accounting valuation auditing
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Accounting forum : advancing the interdisciplinary and global connection of accounting research
1
Acta Academiae Oeconomicae Helsingiensis / A
1
Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
1
Advances in Multimedia and Interactive Technologies (AMIT)
1
Advances in industrial engineering and operations research : [revised and extended articles written by prominent researchers participating in the International MultiConference of Engineers and Computer Scientists (IMECS) 2007 ; held in Hong Kong on March 21 - 23, 2007]
1
Annals of tourism research : ATR ; a social sciences journal
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Approaches to Applied Semiotics [AAS] Ser
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ECONIS (ZBW)
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1
Advertising and pseudo-culture : an analysis of the changing portrayal of women in print advertisements
Yazdanparast, Atefeh
;
Naderi, Iman
;
Spears, Nancy
; …
- In:
Journal of macromarketing : examining the interactions …
38
(
2018
)
2
,
pp. 185-205
Persistent link: https://www.econbiz.de/10011883838
Saved in:
2
Brands defined as semiotic marketing systems
Conejo, Francisco
;
Wooliscroft, Ben
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
3
,
pp. 287-301
Persistent link: https://www.econbiz.de/10011339736
Saved in:
3
Chaosmosis : French thought styles and the possible reactivation of consumer culture theory
Heilbrunn, Benoît
-
2015
Persistent link: https://www.econbiz.de/10011657450
Saved in:
4
Of gates and doors : a critical reflection on agency
Fernandez, Karen V.
-
2015
Persistent link: https://www.econbiz.de/10011657495
Saved in:
5
"There will not be a World Cup" : the kratophanous power of the FIFA 2014 World Cup in Brazil
Rosenthal, Benjamin
;
Cardoso, Flavia
-
2015
Persistent link: https://www.econbiz.de/10011657641
Saved in:
6
Comparing games : go versus chess remarks on the methodology of games research
Strouhal, Ernst
- In:
Homo oeconomicus
24
(
2007
)
1
,
pp. 95-110
Persistent link: https://www.econbiz.de/10003499501
Saved in:
7
Signaling and semiotics
Frankfurter, George M.
;
McGoun, Elton G.
- In:
Homo oeconomicus
17
(
2001
)
4
,
pp. 347-371
Persistent link: https://www.econbiz.de/10001607433
Saved in:
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