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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of production economics"
~subject:"Marketing management"
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Marketing management
Lieferkette
2,090
Supply chain
2,090
Supplier relationship management
1,261
Lieferantenmanagement
1,260
Theory
821
Theorie
819
Inventory model
647
Lagerhaltungsmodell
647
Business-to-business marketing
520
B-to-B-Marketing
518
Beziehungsmarketing
461
Relationship marketing
461
Lagermanagement
459
Warehouse management
459
Innovation
425
Business network
380
Unternehmensnetzwerk
380
Innovationsmanagement
374
Innovation management
373
Firm performance
318
Unternehmenserfolg
315
Industrie
309
Manufacturing industries
304
Sustainability
274
Marketingmanagement
267
Supply chain management
261
USA
255
United States
255
Environmental management
222
Game theory
222
Umweltmanagement
222
Spieltheorie
220
Qualitätsmanagement
219
Quality management
218
Betriebliche Kreislaufwirtschaft
216
Nachhaltigkeit
216
Reverse logistics
216
Mathematical programming
209
Mathematische Optimierung
209
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Undetermined
148
Free
3
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Article
264
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3
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Article in journal
267
Aufsatz in Zeitschrift
267
Collection of articles of several authors
4
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4
Case study
3
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3
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2
Conference paper
1
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1
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English
267
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Di Benedetto, C. Anthony
9
Lindgreen, Adam
8
Terho, Harri
7
Parvinen, Petri
5
Yan, Ruiliang
5
Agnihotri, Raj
4
Eggert, Andreas
4
Kindström, Daniel
4
Morgan, Robert
4
Möller, K. E. Kristian
4
Pei, Zhi
4
Sarin, Shikhar
4
Ulaga, Wolfgang
4
Akter, Shahriar
3
Blankson, Charles
3
Cao, Guangming
3
Cartwright, Severina
3
Haas, Alexander
3
Jaakkola, Elina
3
Lie, Po-Chien
3
Mu, Jifeng
3
O'Cass, Aron
3
Paswan, Audhesh
3
Slater, Stanley F.
3
Amrouche, Nawel
2
Auh, Seigyoung
2
Beverland, Michael B.
2
Cadogan, John W.
2
Calantone, Roger J.
2
Chen, Annie Huiling
2
Chen, Jing
2
Cova, Bernard
2
Davies, Iain A.
2
Dibb, Sally
2
Duan, Yanqing
2
Dwivedi, Yogesh Kumar
2
Eng, Teck Yong
2
Friend, Scott B.
2
Geersbro, Jens
2
Ghauri, Pervez N.
2
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Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of production economics
Journal of business research : JBR
323
Journal of strategic marketing
192
SpringerLink / Bücher
172
European journal of marketing : EJM
129
Journal of marketing management : MM
122
Europäische Hochschulschriften / 5
114
Journal of the Academy of Marketing Science
109
The journal of business & industrial marketing
107
Journal of marketing communications
104
Journal of marketing
98
Marketing intelligence & planning
82
Journal of retailing and consumer services
79
Gabler Edition Wissenschaft
75
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
67
Springer eBook Collection
65
Management science : journal of the Institute for Operations Research and the Management Sciences
60
The journal of brand management : an international journal
60
Lehrbuch
58
Business horizons
48
The marketing review
48
Asia Pacific journal of marketing and logistics
46
International marketing review
46
Journal of advertising research
44
Journal of global marketing
43
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
43
Marketing : ZFP ; journal of research and management
42
Jahrbuch der Absatz- und Verbrauchsforschung
41
Journal of marketing research : JMR
41
The journal of product & brand management
41
International journal of technology marketing : IJTMkt
40
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
40
Journal of business economics : JBE
39
AMS review : official publication of the Academy of Marketing Science
38
Harvard-Business-Manager : das Wissen der Besten
38
Psychology & marketing
38
Springer eBook Collection / Business and Economics
38
Marketing letters : a journal of research in marketing
37
Cogent business & management
35
Journal of business ethics : JOBE
35
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ECONIS (ZBW)
267
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21
B2B customer journeys : conceptualization and an integrative framework
Purmonen, Arttu
;
Jaakkola, Elina
;
Terho, Harri
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 74-87
Persistent link: https://www.econbiz.de/10014433603
Saved in:
22
How customer knowledge affects exploration : generating, guiding, and gatekeeping
Sihvonen, Antti
;
Luoma, Jukka
;
Falk, Tomas
- In:
Industrial marketing management : the international …
94
(
2021
),
pp. 90-105
Persistent link: https://www.econbiz.de/10012513123
Saved in:
23
Does market orientation promote enterprise digital innovation? : based on the survey data of China's digital core industries
Zhao, Yinyin
;
Peng, Benhong
;
Iqbal, Kashif
;
Wan, Anxia
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 135-145
Persistent link: https://www.econbiz.de/10014282231
Saved in:
24
Applying multi-stage marketing in industrial markets : exploratory insights on its successful implementation,
management
and adaptation in dynamic markets
Wengler, Stefan
;
Kolk, Michael
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 205-222
Persistent link: https://www.econbiz.de/10014227553
Saved in:
25
Valuable strategy and firm performance in the O2O competition
Pei, Zhi
;
Paswan, Audhesh
;
Camp, Kerri
- In:
Industrial marketing management : the international …
85
(
2020
),
pp. 167-179
Persistent link: https://www.econbiz.de/10012212135
Saved in:
26
The impact of the supplier's market orientation on the customer market orientation-performance relationship
Gligor, David
;
Gligor, Nichole
;
Maloni, Michael
- In:
International journal of production economics
216
(
2019
),
pp. 81-93
Persistent link: https://www.econbiz.de/10012106751
Saved in:
27
The effects of purchasing proactivity on value creation and supply risk reduction in sourcing projects : implications for marketers' capabilities
Poucke, Eline van
;
Matthyssens, Paul
;
Weele, Arjan J. van
; …
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 104-114
Persistent link: https://www.econbiz.de/10012146613
Saved in:
28
Unlocking the link between relationship duration and product de-listing in retail channels : the role of market orientation and brand diffusion
Gölgeci, Ismail
;
Malagueno, Ricardo
;
Fearne, Andrew P.
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 5-16
Persistent link: https://www.econbiz.de/10012588287
Saved in:
29
Push and pull strategies by component suppliers when OEMs can produce the component in-house : the roles of branding in a supply chain
Zhang, Chuang
;
Fang, Dalu
;
Yang, Xiaotong
;
Zhang, Xubing
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 99-111
Persistent link: https://www.econbiz.de/10011887289
Saved in:
30
Supply chain coordination with customer returns and retailer's store brand product
Li, Wei
;
Chen, Jing
;
Chen, Bintong
- In:
International journal of production economics
203
(
2018
),
pp. 69-82
Persistent link: https://www.econbiz.de/10011900244
Saved in:
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