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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of technology management : IJTM"
~person:"Almeida, Alessandro"
~person:"Chernetsky, Victor V."
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of technology management : IJTM
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A synthesis of research on the marketing-sales interface : 1984-2020
Chernetsky, Victor V.
;
Hughes, Douglas E.
;
Schrock, Wyatt A.
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 159-181
Persistent link: https://www.econbiz.de/10013494049
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Marketing metrics : insights from Brazilian managers
Sampaio, Cláudio Hoffmann
;
Simões, Cláudia
;
Perin, …
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 8-16
Persistent link: https://www.econbiz.de/10008907260
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