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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of banking & finance"
~language:"eng"
~language:"slv"
~person:"Gu, Flora Fang"
~subject:"Beziehungsmarketing"
~type_genre:"Article in journal"
~type_genre:"Bibliografie enthalten"
~type_genre:"Bibliografie"
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Gu, Flora Fang
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Ruyter, Ko de
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of banking & finance
European journal of marketing
1
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ECONIS (ZBW)
3
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The effect of distributors' relationship exploration on relationship quality under market uncertainty
Zhang, Tracy J.
;
Tse, Sin Yan
;
Wang, Danny T.
;
Gu, …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 344-355
Persistent link: https://www.econbiz.de/10012501975
Saved in:
2
The role of sales representatives in cross-cultural business-to-business relationships
Gu, Flora Fang
;
Wang, Jeff Jianfeng
;
Wang, Danny T.
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 227-238
Persistent link: https://www.econbiz.de/10012026183
Saved in:
3
The role of program fairness in asymmetrical channel relationships
Gu, Flora Fang
;
Wang, Danny T.
- In:
Industrial marketing management : the international …
40
(
2011
)
8
,
pp. 1368-1376
Persistent link: https://www.econbiz.de/10009410643
Saved in:
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