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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Hultman, Magnus"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Festschrift"
~type_genre:"Mehrbändiges Werk"
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Consumer behaviour
4
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4
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3
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Hultman, Magnus
Lindgreen, Adam
82
Di Benedetto, C. Anthony
52
Naudé, Peter
47
Parida, Vinit
46
Henneberg, Stephan
44
Laroche, Michel
44
Huarng, Kun-Huang
39
Ko, Eunju
37
Oghazi, Pejvak
37
Woodside, Arch G.
37
Pereira, Vijay
36
Johnston, Wesley J.
35
Dwivedi, Yogesh Kumar
34
Wincent, Joakim
34
Sharma, Piyush
33
Kohtamäki, Marko
31
Kraus, Sascha
31
Gupta, Suraksha
30
Vrontis, Demetris
29
Ivens, Björn Sven
28
Zhou, Kevin Zheng
28
Kowalkowski, Christian
26
Chebat, Jean-Charles
25
Foroudi, Pantea
25
Mouzas, Stefanos
24
Möller, K. E. Kristian
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Pardo, Catherine
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Paul, Justin
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Zaefarian, Ghasem
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Gustafsson, Anders
23
Valette-Florence, Pierre
23
Agnihotri, Raj
22
Bouncken, Ricarda B.
22
Melewar, T. C.
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Sharma, Arun
22
Wang, Cheng Lu
22
Adomako, Samuel
21
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21
Kim, Kyung Hoon
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business ethics : JOBE
Journal of business research : JBR
Journal of international marketing
3
Psychology & marketing
3
International marketing review
2
Technological forecasting & social change : an international journal
2
Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
Entrepreneurship and regional development : an international journal
1
European journal of marketing
1
European management review : EMR
1
International business review : the official journal of the European International Business Academy
1
International journal of entrepreneurial behavior & research
1
Journal of marketing for higher education
1
Services marketing quarterly
1
The service industries journal
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
21
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1
On the (in)effectiveness of standardized versus adapted international promotion strategies : evidence from entrepreneurial firms
Hultman, Magnus
;
Oghazi, Pejvak
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014535221
Saved in:
2
Developing and utilizing coopetitive relationships : evidence from small and medium-sized enterprises in sub-Saharan Africa
Zulu-Chisanga, Stella
;
Oghazi, Pejvak
;
Hultman, Magnus
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014380334
Saved in:
3
Enhancing export intensity of entrepreneurial firms through bricolage and international opportunity recognition : the differential roles of explorative and exploitative learning
Donbesuur, Francis
;
Owusu-Yirenkyi, Diana
;
Ampong, …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013534151
Saved in:
4
Managerial mindset effects on international marketing strategy adaptation decisions
Papadopoulou, Christina
;
Theotokis, Aristeidis
; …
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 266-280
Persistent link: https://www.econbiz.de/10014454911
Saved in:
5
Talk less and listen more? : the effectiveness of social media talking and listening tactics on export performance
Hultman, Magnus
;
Iveson, Abbie
;
Oghazi, Pejvak
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288127
Saved in:
6
Big data analytics capability and market performance : the roles of disruptive business models and competitive intensity
Olabode, Oluwaseun E.
;
Boso, Nathaniel
;
Hultman, Magnus
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1218-1230
Persistent link: https://www.econbiz.de/10013194438
Saved in:
7
The impact of brand communities on public and private brand loyalty : a field study in professional sports
Mills, Mark
;
Oghazi, Pejvak
;
Hultman, Magnus
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1077-1086
Persistent link: https://www.econbiz.de/10013185078
Saved in:
8
Branding the hotel industry : the effect of step-up versus step-down brand extensions
Hultman, Magnus
;
Papadopoulou, Christina
;
Oghazi, Pejvak
; …
- In:
Journal of business research : JBR
124
(
2021
),
pp. 560-570
Persistent link: https://www.econbiz.de/10012493927
Saved in:
9
The information paradox in internationalization : can ignorance ever be bliss? : evidence from emerging market SME managers
Hultman, Magnus
;
Iveson, Abbie
;
Oghazi, Pejvak
- In:
Journal of business research : JBR
131
(
2021
),
pp. 268-277
Persistent link: https://www.econbiz.de/10012544970
Saved in:
10
The effect of entrepreneurial orientation on new venture performance : contingency roles of entrepreneurial actions
Donbesuur, Francis
;
Boso, Nathaniel
;
Hultman, Magnus
- In:
Journal of business research : JBR
118
(
2020
),
pp. 150-161
Persistent link: https://www.econbiz.de/10012288582
Saved in:
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