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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~type_genre:"Article in journal"
~type_genre:"Congress report"
~type_genre:"Hochschulschrift"
~type_genre:"Sammelwerk"
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Consumer behaviour
3,938
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3,937
Relationship marketing
1,601
Beziehungsmarketing
1,598
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1,233
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1,114
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1,114
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973
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972
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913
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907
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865
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Lindgreen, Adam
54
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52
Dwivedi, Yogesh Kumar
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Laroche, Michel
48
Naudé, Peter
47
Parida, Vinit
46
Henneberg, Stephan
44
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40
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40
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39
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Ko, Eunju
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35
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34
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31
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Pantano, Eleonora
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Park, Jungkun
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Vrontis, Demetris
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Gustafsson, Anders
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Ivens, Björn Sven
28
Rana, Nripendra P.
27
Thaichon, Park
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Yan, Ruiliang
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Foroudi, Pantea
26
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26
Kowalkowski, Christian
26
Babin, Barry J.
25
O'Cass, Aron
25
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24
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IMP Asia Conference <2, 2012, Goa>
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
Journal of retailing and consumer services
Economics letters
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European journal of operational research : EJOR
10,188
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Intereconomics : review of European economic policy
5,383
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
5,264
Management science : journal of the Institute for Operations Research and the Management Sciences
4,869
International journal of production economics
4,845
Journal of business ethics : JOBE
4,605
Finance research letters
4,248
European economic review : EER
4,066
Computers & operations research : and their applications to problems of world concern ; an international journal
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American journal of agricultural economics
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International review of economics & finance : IREF
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Public choice
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Journal of international money and finance
2,986
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2,932
International Journal of Energy Economics and Policy : IJEEP
2,922
Tourism management : research, policies, practice
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ECONIS (ZBW)
14,055
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21
Applying the triple coherence line to in-store marketing plans to increase private label market share
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462202
Saved in:
22
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
23
Are B2B data breaches concerning? : consequences of buyer's or firm's data loss on buyer and supplier related outcomes
Swani, Kunal
;
Labrecque, Lauren
;
Markos, Ereni
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 43-61
Persistent link: https://www.econbiz.de/10014555781
Saved in:
24
Artificial intelligence and adaptive response to market changes : a strategy to enhance firm performance and innovation
Sullivan, Yulia
;
Wamba, Samuel Fosso
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014548072
Saved in:
25
Artificial intelligence and consumer behavior : from predictive to generative AI
Hermann, Erik
;
Puntoni, Stefano
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014556470
Saved in:
26
Artificial intelligence capabilities, open innovation, and business performance : empirical insights from multinational B2B companies
Sahoo, Saumyaranjan
;
Kumar, Satish
;
Donthu, Naveen
; …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 28-41
Persistent link: https://www.econbiz.de/10014530200
Saved in:
27
Artificial intelligence is the magic wand making customer-centric a reality! : an investigation into the relationship between consumer purchase intention and consumer engagement th...
Bilal, Muhammad
;
Zhang, Yunfeng
;
Cai, Shukai
;
Akram, Umair
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462292
Saved in:
28
Artificial intelligence-generated virtual influencer : examining the effects of emotional display on user engagement
Yu, Joanne
;
Dickinger, Astrid
;
So, Kevin Kam Fung
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460786
Saved in:
29
Assessing the firm-level financial consequences of clustering
Butt, Moeen Naseer
;
Baig, Ahmed S.
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014552110
Saved in:
30
Assessment of bidirectional transformer encoder model and attention based bidirectional LSTM language models for fake news detection
Choudhary, Anshika
;
Arora, Anuja
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460771
Saved in:
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