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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~language:"eng"
~language:"lit"
~language:"slk"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
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Lieferantenmanagement
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Industrial marketing management : the international journal for industrial and high-tech firms
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31
Effects of complementors' perceived coopetition on fostering innovation : evidence from Chinese software platforms
He, Yuanqiong
;
Hu, Mengyuan
;
Lin, Yong
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 66-78
Persistent link: https://www.econbiz.de/10014530202
Saved in:
32
An emprical examination of customer value proposition implementation
Grimes-Rose, Marsha
;
Zboja, James J.
;
Laird, Mary Dana
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 15-26
Persistent link: https://www.econbiz.de/10014555667
Saved in:
33
Evolution of structural properties of the global strategic emerging industries' trade network and its determinants : an TERGM analysis
Wang, Xin-Yi
;
Chen, Bo
;
Hou, Na
;
Chi, Zhi-Pei
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 78-92
Persistent link: https://www.econbiz.de/10014531707
Saved in:
34
Examining the linkage between managerial ties and firm performance : the mediating role of marketing capabilities and moderation role of industry : a meta-analytic approach
Shukla, Abhishek
;
Varshney, Jyoti
;
Raj, Alok
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 122-134
Persistent link: https://www.econbiz.de/10014555720
Saved in:
35
Exploring how to develop data-driven innovation capability of marketing within B2B firms : toward a capability model and process-oriented approach
Ravat, Ludivine
;
Hemonnet-Goujot, Aurélie
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 110-125
Persistent link: https://www.econbiz.de/10014531705
Saved in:
36
Exploring the dark side of managerial upselling emphasis : exploratory and exploitative learning's moderating roles in salesperson emotional exhaustion and performance
Yeniaras, Volkan
;
Gölgeci, Ismail
;
Kaya, Ilker
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 238-252
Persistent link: https://www.econbiz.de/10014530424
Saved in:
37
Founder's birth order and triple bottom line in B2B SMEs
Agnihotri, Arpita
;
Bhattacharya, Saurabh
;
Gorton, Matthew
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014531402
Saved in:
38
From buying centers to buying ecosystems : advancing the B2B research journey
Ehret, Michael
;
Johnston, Wesley J.
;
Ritter, Thomas
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. A10-A16
Persistent link: https://www.econbiz.de/10014530182
Saved in:
39
From organizational ambidexterity to organizational performance : the mediating role of value co-creation
Sarmento, Maria
;
Simões, Cláudia
;
Lages, Luis Filipe
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 175-188
Persistent link: https://www.econbiz.de/10014531692
Saved in:
40
Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
Saved in:
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