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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Björk, Peter"
~person:"Storbacka, Kaj"
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Björk, Peter
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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Managerial sensemaking in a transforming business ecosystem : conditioning forces, moderating frames, and strategizing options
Penttilä, Kaisa
;
Ravald, Annika
;
Dahl, Johanna
; …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 209-222
Persistent link: https://www.econbiz.de/10012422214
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2
The organizational implications of implementing key account management : a case-based examination
Guenzi, Paolo
;
Storbacka, Kaj
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 84-97
Persistent link: https://www.econbiz.de/10010530574
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3
Solution business models : transformation along four continua
Storbacka, Kaj
;
Windahl, Charlotta
;
Nenonen, Suvi
; …
- In:
Industrial marketing management : the international …
42
(
2013
)
5
,
pp. 705-716
Persistent link: https://www.econbiz.de/10010211439
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