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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Kleinaltenkamp, Michael"
~person:"Leimeister, Jan Marco"
~person:"McColl-Kennedy, Janet R."
~person:"Thompson, Steven M."
~subject:"Health care system"
~subject:"Service-dominant logic"
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Service-dominant logic
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Kleinaltenkamp, Michael
Leimeister, Jan Marco
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Industrial marketing management : the international journal for industrial and high-tech firms
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Co-creation practices : their role in shaping a health care ecosystem
Frow, Pennie
;
McColl-Kennedy, Janet R.
;
Payne, Adrian
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 24-39
Persistent link: https://www.econbiz.de/10011531224
Saved in:
2
Service network value co-creation : defining the roles of the generic actor
Ekman, Peter
;
Raggio, Randle D.
;
Thompson, Steven M.
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 51-62
Persistent link: https://www.econbiz.de/10011531229
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