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Information systems research : ISR
Journal of advertising research
Journal of business research : JBR
26
Psychology & marketing
19
Journal of consumer research : JCR ; an interdisciplinary bimonthly
14
Journal of consumer behaviour : an international research review
13
Food policy : economics planning and politics of food and agriculture
12
International journal of consumer studies
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Working paper / National Bureau of Economic Research, Inc.
11
Journal of marketing research : JMR
10
Journal of retailing and consumer services
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of food products marketing
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Journal of retailing
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Journal of the Academy of Marketing Science
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NBER working paper series
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
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Management science : journal of the Institute for Operations Research and the Management Sciences
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NBER Working Paper
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International journal of hospitality management
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Journal of institutional and theoretical economics : JITE
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Marketing letters : a journal of research in marketing
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Jena Economic Research Papers
6
Journal of internet commerce
6
Journal of marketing communications
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
6
ERIM report series research in management
5
German journal of agricultural economics : GJAE
5
Journal of economic psychology : research in economic psychology and behavioral economics
5
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
5
Journal of marketing management : MM
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
The international review of retail, distribution and consumer research
5
The journal of consumer marketing
5
Asia Pacific journal of marketing and logistics
4
DIW-Wochenbericht : Wirtschaft, Politik, Wissenschaft
4
European journal of marketing : EJM
4
Information systems for economics in transition : papers presented at the International Conference ISET-IC, March 4 - 7, 1996, Ghaziabad, India
4
International journal of electronic commerce : IJEC
4
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ECONIS (ZBW)
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11
Examining the relationship between reviews and sales : the role of reviewer identity disclosure in electronic markets
Forman, Christopher
;
Ghose, Anindya
;
Wiesenfeld, Batia
- In:
Information systems research : ISR
19
(
2008
)
3
,
pp. 291-313
Persistent link: https://www.econbiz.de/10003771596
Saved in:
12
Self-selection and information role of online product reviews
Li, Xinxin
;
Hitt, Lorin M.
- In:
Information systems research : ISR
19
(
2008
)
4
,
pp. 456-474
Persistent link: https://www.econbiz.de/10003800797
Saved in:
13
Marketspace or marketplace? : online information search and channel outcomes in auto retailing
Kuruzovich, Jason
;
Viswanathan, Siva
;
Agarwal, Ritu
; …
- In:
Information systems research : ISR
19
(
2008
)
2
,
pp. 182-201
Persistent link: https://www.econbiz.de/10003736488
Saved in:
14
Message framing strategy for brand communication
Tsai, Shu-Pei
- In:
Journal of advertising research
47
(
2007
)
3
,
pp. 364-377
Persistent link: https://www.econbiz.de/10003611090
Saved in:
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