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~isPartOf:"Information systems research : ISR"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~isPartOf:"The journal of business : B"
~isPartOf:"Working paper series"
~person:"Burton, Suzan"
~person:"Chwolka, Anne"
~person:"Gupta, Pranjal"
~subject:"Customer satisfaction"
~subject:"Informationswert"
~subject:"Internet marketing"
~subject:"Mobiltelefon"
~subject:"Online-Marketing"
~subject:"USA"
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Burton, Suzan
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Information systems research : ISR
Journal of business research : JBR
Journal of retailing and consumer services
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
The journal of business : B
Working paper series
Diskussionsarbeit
1
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ECONIS (ZBW)
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How e-WOM recommendations influence product consideration and quality of choice : a motivation to process information perspective
Gupta, Pranjal
;
Harris, Judy
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1041-1049
Persistent link: https://www.econbiz.de/10008652796
Saved in:
2
A cross-cultural comparison of electronic word-of-mouth and country-of-origin effects
Fong, John
;
Burton, Suzan
- In:
Journal of business research : JBR
61
(
2008
)
3
,
pp. 233-242
Persistent link: https://www.econbiz.de/10003717198
Saved in:
3
Der Businessplan als institutionalisiertes Informationssystem im Gründungsprozess
Chwolka, Anne
;
Raith, Matthias
-
2008
Persistent link: https://www.econbiz.de/10003635360
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