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~isPartOf:"Insights, innovation, and analytics for optimal customer engagement"
~subject:"AHP-Verfahren"
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Insights, innovation, and analytics for optimal customer engagement
Zukunftsperspektiven des Marketing - Paradigmenwechsel und Neuakzentuierungen : Festschrift anlässlich der Emeritierung von Prof. Dr. Dr. h. c. Hans Hörschgen
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Firms and consumer attitudes in the digital market : analytical hierarchy process approach
Tehci, Ali
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Ersoy, Yusuf
- In:
Insights, innovation, and analytics for optimal …
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(pp. 149-167)
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2021
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