Hamzah, Zalfa Laili; Lee, Siew Peng; Moghavvemi, Sedigheh - In: International Journal of Bank Marketing 35 (2017) 5, pp. 781-804
relationships between perceived overall SERVQUAL and customer trust, customer satisfaction, and bank reputation. Design … trust, customer satisfaction, and bank reputation is valid and reliable in retail banking industry. This study, however …, customer satisfaction, and a bank’s reputation. Specifically, it reports an empirical study of a model of perceived overall …