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~isPartOf:"International business and economics research journal"
~isPartOf:"Journal of Asian finance, economics and business : JAFEB"
~language:"eng"
~person:"Cant, Michael C."
~subject:"Marketing"
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International business and economics research journal
Journal of Asian finance, economics and business : JAFEB
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ECONIS (ZBW)
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Establishing the challenges affecting South African SMEs
Cant, Michael C.
;
Wiid, Johannes A.
- In:
International business and economics research journal
12
(
2013
)
6
,
pp. 707-715
Persistent link: https://www.econbiz.de/10009770214
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2
Experiential marketing on brand advocacy : a mixed-method approach on global Apple product users
Machado, Ricardo
;
Cant, Michael C.
- In:
International business and economics research journal
13
(
2014
)
5
,
pp. 955-962
Persistent link: https://www.econbiz.de/10011281026
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