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~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~person:"Ham, Chang-Dae"
~subject:"Internet marketing"
~type:"article"
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Ham, Chang-Dae
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International journal of advertising : the quarterly review of marketing communications
Journal of current issues and research in advertising
1
Journal of marketing communications
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ECONIS (ZBW)
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Exploring how consumers cope with online behavioral advertising
Ham, Chang-Dae
- In:
International journal of advertising : the quarterly …
36
(
2017
)
4
,
pp. 632-658
Persistent link: https://www.econbiz.de/10011849209
Saved in:
2
Internet media personality : scale development and advertising implications
Ham, Chang-Dae
;
Lee, Hyung Seok
- In:
International journal of advertising : the quarterly …
34
(
2015
)
2
,
pp. 327-349
Persistent link: https://www.econbiz.de/10011342926
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