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~isPartOf:"International journal of advertising : the review of marketing communications"
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Consumer behaviour
2
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Personality psychology
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Persönlichkeitspsychologie
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psychological ownership
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Advertising
1
Advertising effects
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Augmented reality
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Internet marketing
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Online-Marketing
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Personalization
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Social Web
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Social web
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Virtual reality
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Virtuelle Realität
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Werbewirkung
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Werbung
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brand attachment
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flow experience
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native advertising
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parasocial relationship
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social media advertising
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Kim, Jihye
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Moon, Hakil
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International journal of advertising : the review of marketing communications
Journal of business research : JBR
16
Journal of retailing and consumer services
11
Psychology & marketing
7
Cogent Business & Management
6
Cogent business & management
6
Asia Pacific journal of marketing and logistics
5
Journal of family business strategy
5
Human relations : towards the integration of the social sciences
4
Journal of marketing
4
Journal of marketing research
4
Journal of the Academy of Marketing Science
4
International journal of consumer studies
3
International journal of hospitality management
3
Journal of Family Business Strategy
3
Journal of family business management : JFBM
3
Journal of management & organization : JMO
3
Business strategy and the environment
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Chinese Management Studies
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Chinese management studies : CMS
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Entrepreneurship research journal : ERJ
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European journal of international management : EJIM
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Family business review : journal of the Family Firm Institute
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Global Business & Finance Review (GBFR)
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Global business and finance review
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Human systems management : HSM
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International Journal of Entrepreneurial Behavior & Research
2
International journal of Indian culture and business management
2
International journal of Indian culture and business management : IJICBM
2
International journal of bank marketing
2
International journal of electronic commerce : IJEC
2
Journal of Business Ethics
2
Journal of behavioral and experimental economics
2
Journal of change management : a major new, international quarterly
2
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of enterprising communities : people and places in the global economy
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of leadership & organizational studies : JLOS
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"It’s my virtual space" : the effect of personalized advertising within social media
Kim, Jihye
;
Jeong, Hyun Ju
- In:
International journal of advertising : the review of …
42
(
2023
)
8
,
pp. 1267-1294
Persistent link: https://www.econbiz.de/10014450198
Saved in:
2
The influence of flow experience in the augmented reality context on
psychological
ownership
Yuan, Chunlin
;
Wang, Shuman
;
Yu, Xiaolei
;
Kim, Kyung Hoon
; …
- In:
International journal of advertising : the review of …
40
(
2021
)
6
,
pp. 922-944
Persistent link: https://www.econbiz.de/10012623907
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