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~isPartOf:"International journal of automotive technology and management : IJATM"
~isPartOf:"Journal of business strategy"
~isPartOf:"Strategic management journal"
~person:"Mayfield, Matthew"
~type_genre:"Aufsatz in Zeitschrift"
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International journal of automotive technology and management : IJATM
Journal of business strategy
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The discipline of product discovery : identifying breakthrough business opportunities
Joh, Jooyun Melanie
;
Mayfield, Matthew
- In:
Journal of business strategy
30
(
2009
)
2/3
,
pp. 70-77
Persistent link: https://www.econbiz.de/10003863947
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