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The moderating role of high- and low-involvement product types on customer loyalty and satisfaction in banking : an Australian perspective
Hinchcliff, Mercedez
;
Kyriazis, Elias
;
McCarthy, Grace
; …
- In:
International journal of bank marketing
41
(
2023
)
7
,
pp. 1974-2004
Persistent link: https://www.econbiz.de/10014470763
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