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~isPartOf:"International journal of business information systems : IJBIS"
~isPartOf:"International journal of electronic commerce : IJEC"
~subject:"Innovationsakzeptanz"
~subject:"Konsumentenverhalten"
~subject:"Website"
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Search: subject_exact:"Online community"
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Innovationsakzeptanz
Konsumentenverhalten
Website
Social Web
149
Social web
149
Consumer behaviour
53
Internet marketing
47
Online-Marketing
47
social media
37
Online retailing
34
Online-Handel
34
E-commerce
29
Electronic Commerce
29
Social network
28
Soziales Netzwerk
28
Beziehungsmarketing
24
Relationship marketing
24
Viral marketing
21
Virales Marketing
21
Confidence
13
Vertrauen
13
social networks
13
Internet
11
Data Mining
10
Data mining
10
Facebook
9
Data protection
8
Datenschutz
8
Information technology
8
Informationstechnik
8
Knowledge management
8
Knowledge transfer
8
Social relations
8
Soziale Beziehungen
8
Wissensmanagement
8
Wissenstransfer
8
Brand image
7
Innovation adoption
7
Markenimage
7
Web 2.0 technologies
7
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61
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61
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61
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1
Collection of articles of several authors
1
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1
Sammelwerk
1
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English
61
Author
All
Dominic, P. D. D.
2
Thong, James Y. L.
2
Abed, Salma S.
1
Aggarwal, Vaneeta
1
Aghakhani, Navid
1
Ahn, Joongho
1
Akkan, Can
1
Al-Dwairi, Radwan
1
Al-Dwairi, Radwan Moh'd
1
Alipour, Sima
1
Almadhoun, Nour M.
1
Amalanathan, Anthoniraj
1
Anouncia, S. Margret
1
Arif, Imtiaz
1
Arminen, Heli
1
Asgharinajib, Maryam
1
Aslam, Wajeeha
1
Baek, Hyunmi
1
Baharum Baharudin
1
Balakrishnan, Janarthanan
1
Balasubramanian, Senthil Arasu
1
Bekkerman, Ron
1
Bhatt, Vivek
1
Binh Giang Nguyen
1
Casaló, Luis V.
1
Chandrakumar, T.
1
Chang, Aihwa
1
Chen, Lei
1
Chen, Xiayu
1
Cheng, T. C. E.
1
Chiu, Shih-Wen
1
Cho, Sungzoon
1
Choi, Youngseok
1
Civelek, Ismail
1
Dafoulas, George
1
Dash, Manoj Kumar
1
Dashti, Mehdi
1
Davison, Robert M.
1
Demmers, Joris
1
Dens, Nathalie
1
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Published in...
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International journal of business information systems : IJBIS
International journal of electronic commerce : IJEC
Journal of business research : JBR
218
Journal of retailing and consumer services
171
International journal of internet marketing and advertising : IJIMA
96
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
79
Technological forecasting & social change : an international journal
65
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
64
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
62
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
51
International journal of advertising : the review of marketing communications
47
Journal of marketing communications
47
Journal of internet commerce
46
Journal of electronic commerce research : JECR
43
Psychology & marketing
43
International journal of consumer studies
39
International journal of electronic marketing and retailing : IJEMR
39
The journal of brand management : an international journal
39
Journal of management information systems : JMIS
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
36
Cogent business & management
35
Information systems research : ISR
33
International journal of hospitality management
33
Marketing intelligence & planning
33
Electronic commerce research
32
Journal of marketing management : MM
32
Journal of marketing
31
Tourism management : research, policies, practice
31
International journal of technology marketing : IJTMkt
30
Journal of travel and tourism marketing
30
Young consumers : insight and ideas for responsible marketers
28
Asia Pacific journal of marketing and logistics
26
Journal of fashion marketing and management
26
Journal of the Academy of Marketing Science
26
International journal of e-business research : an official publication of the Information Resources Management Association
25
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
Journal of strategic marketing
24
International journal of contemporary hospitality management
23
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ECONIS (ZBW)
61
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1
Consumer engagement behaviour over time on fitness tracker Facebook brand pages : effect of post characteristics, message appeals and marketing promotions
Thomas, Sujo
;
Kureshi, Sonal
;
Bhatt, Vivek
;
Yagnik, Arpan
- In:
International journal of business information systems : …
43
(
2023
)
3
,
pp. 394-415
Persistent link: https://www.econbiz.de/10014312805
Saved in:
2
Determining criteria for evaluating the quality of Vietnamese hotel through guest's online reviews
Ha Nguyen Thi Thu
;
Vinh Ho Ngoc
;
Tuan Tran Minh
;
Binh …
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10014437130
Saved in:
3
Understanding user behaviour through sentiment analysis : an exploration through online reviews and comments
Kanagasabai, Balaji
;
Aggarwal, Vaneeta
- In:
International journal of business information systems : …
44
(
2023
)
3
,
pp. 325-338
Persistent link: https://www.econbiz.de/10014437165
Saved in:
4
How does Snapp interact with customers? : investigating customer engagement solutions in Snapp's digital organisation with netnography method
Rastgar, Abbas Ali
;
Asgharinajib, Maryam
;
Alipour, Sima
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 331-348
Persistent link: https://www.econbiz.de/10014287192
Saved in:
5
Impact of social media marketing on consumer consciousness and purchase of durable products
Sumanjeet Singh
;
Rajak, Binod Kumar
;
Paliwal, Minakshi
- In:
International journal of business information systems : …
43
(
2023
)
1
,
pp. 38-52
Persistent link: https://www.econbiz.de/10014307399
Saved in:
6
Consumer's perception of digital transactions in India : sentiment analysis using R
Chandrakumar, T.
;
Parthasarathy, Sudhaman
;
Sridevi, S.
; …
- In:
International journal of business information systems : …
41
(
2022
)
2
,
pp. 193-206
Persistent link: https://www.econbiz.de/10013460298
Saved in:
7
Shopping on social networks : is this the storefront of the future?
Wiese, Melanie
- In:
International journal of business information systems : …
36
(
2021
)
3
,
pp. 303-326
Persistent link: https://www.econbiz.de/10012506902
Saved in:
8
Effects of perceived ease of use on SNSs-addiction through psychological dependence, habit : the moderating role of perceived usefulness
Pitafi, Abdul Hameed
;
Kanwal, Shamsa
;
Khan, Ali Nawaz
- In:
International journal of business information systems : …
33
(
2020
)
3
,
pp. 383-407
Persistent link: https://www.econbiz.de/10012199437
Saved in:
9
The role of social platforms in establishing brand awareness for B2C e-commerce : empirical study
Al-Dwairi, Radwan Moh'd
;
Harb, Yousra
;
Shehabat, Issa
- In:
International journal of business information systems : …
33
(
2020
)
4
,
pp. 488-504
Persistent link: https://www.econbiz.de/10012199474
Saved in:
10
Role of electronic word of mouth on purchase intention
Aslam, Wajeeha
;
Farhat, Kashif
;
Arif, Imtiaz
- In:
International journal of business information systems : …
30
(
2019
)
4
,
pp. 411-426
Persistent link: https://www.econbiz.de/10012059446
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