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~isPartOf:"International journal of business information systems : IJBIS"
~isPartOf:"Journal of electronic commerce research : JECR"
~subject:"Innovationsakzeptanz"
~subject:"Konsumentenverhalten"
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Innovationsakzeptanz
Konsumentenverhalten
Social Web
149
Social web
149
Consumer behaviour
62
Internet marketing
54
Online-Marketing
54
Online retailing
34
Online-Handel
34
social media
34
E-commerce
30
Electronic Commerce
30
Social network
30
Soziales Netzwerk
30
Viral marketing
30
Virales Marketing
30
Beziehungsmarketing
25
Relationship marketing
25
Social media
13
Confidence
11
Vertrauen
11
Innovation adoption
10
Website
10
Advertising effects
9
Brand management
9
Internet
9
Markenführung
9
Web 2.0 technologies
9
Web 2.0-Technologien
9
Werbewirkung
9
Brand image
8
Customer satisfaction
8
Facebook
8
Knowledge management
8
Kundenzufriedenheit
8
Markenimage
8
Social relations
8
Soziale Beziehungen
8
Wissensmanagement
8
social networks
8
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Online availability
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Undetermined
9
Type of publication
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Article
66
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Article in journal
66
Aufsatz in Zeitschrift
66
Language
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English
66
Author
All
Dens, Nathalie
2
Pelsmacker, Patrick de
2
Wang, Yonggui
2
Abed, Salma S.
1
Aggarwal, Vaneeta
1
Al-Dwairi, Radwan
1
Al-Dwairi, Radwan Moh'd
1
Alipour, Sima
1
Almadhoun, Nour M.
1
Amalanathan, Anthoniraj
1
Anouncia, S. Margret
1
Arif, Imtiaz
1
Arminen, Heli
1
Asgharinajib, Maryam
1
Aslam, Wajeeha
1
Baharum Baharudin
1
Bai, Lijuan
1
Balakrishnan, Janarthanan
1
Balasubramanian, Senthil Arasu
1
Bhatt, Vivek
1
Bigné Alcañiz, J. Enrique
1
Binh Giang Nguyen
1
Brengman, Malaika
1
Cao, Mukun
1
Chan, S Fiona
1
Chandrakumar, T.
1
Chang, Nai-Yun
1
Chang, Ya Ping
1
Chen, Chieh-Wen
1
Chen, Mingliang
1
Chen, Wen-Kuo
1
Chen, Xiayu
1
Cheng, Hsiu-hua
1
Chiang, Chang-Tang
1
Chu, Xiumin
1
Chun, Wootae
1
Cortese, Juliann
1
Dash, Manoj Kumar
1
Dashti, Mehdi
1
Diwanji, Vaibhav S.
1
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Published in...
All
International journal of business information systems : IJBIS
Journal of electronic commerce research : JECR
Journal of business research : JBR
215
Journal of retailing and consumer services
170
International journal of internet marketing and advertising : IJIMA
94
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
76
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
63
Technological forecasting & social change : an international journal
62
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
61
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
48
Journal of marketing communications
47
International journal of advertising : the review of marketing communications
46
Journal of internet commerce
45
Psychology & marketing
43
International journal of consumer studies
39
International journal of electronic marketing and retailing : IJEMR
39
The journal of brand management : an international journal
39
Journal of management information systems : JMIS
36
Cogent business & management
34
Journal of marketing management : JMM ; journal of the Academy of Marketing
34
Journal of marketing management : MM
32
Electronic commerce research
31
Information systems research : ISR
31
International journal of hospitality management
31
Journal of marketing
31
International journal of technology marketing : IJTMkt
30
Tourism management : research, policies, practice
29
International journal of electronic commerce : IJEC
28
Journal of travel and tourism marketing
28
Asia Pacific journal of marketing and logistics
26
Journal of fashion marketing and management
26
Journal of the Academy of Marketing Science
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Marketing intelligence & planning
25
Young consumers : insight and ideas for responsible marketers
25
Journal of strategic marketing
24
International journal of e-business research : an official publication of the Information Resources Management Association
23
Management science : journal of the Institute for Operations Research and the Management Sciences
23
International journal of contemporary hospitality management
22
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ECONIS (ZBW)
66
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1
Determining criteria for evaluating the quality of Vietnamese hotel through guest's online reviews
Ha Nguyen Thi Thu
;
Vinh Ho Ngoc
;
Tuan Tran Minh
;
Binh …
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10014437130
Saved in:
2
Understanding user behaviour through sentiment analysis : an exploration through online reviews and comments
Kanagasabai, Balaji
;
Aggarwal, Vaneeta
- In:
International journal of business information systems : …
44
(
2023
)
3
,
pp. 325-338
Persistent link: https://www.econbiz.de/10014437165
Saved in:
3
Consumer engagement behaviour over time on fitness tracker Facebook brand pages : effect of post characteristics, message appeals and marketing promotions
Thomas, Sujo
;
Kureshi, Sonal
;
Bhatt, Vivek
;
Yagnik, Arpan
- In:
International journal of business information systems : …
43
(
2023
)
3
,
pp. 394-415
Persistent link: https://www.econbiz.de/10014312805
Saved in:
4
How does Snapp interact with customers? : investigating customer engagement solutions in Snapp's digital organisation with netnography method
Rastgar, Abbas Ali
;
Asgharinajib, Maryam
;
Alipour, Sima
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 331-348
Persistent link: https://www.econbiz.de/10014287192
Saved in:
5
Impact of social media marketing on consumer consciousness and purchase of durable products
Sumanjeet Singh
;
Rajak, Binod Kumar
;
Paliwal, Minakshi
- In:
International journal of business information systems : …
43
(
2023
)
1
,
pp. 38-52
Persistent link: https://www.econbiz.de/10014307399
Saved in:
6
Consumer's perception of digital transactions in India : sentiment analysis using R
Chandrakumar, T.
;
Parthasarathy, Sudhaman
;
Sridevi, S.
; …
- In:
International journal of business information systems : …
41
(
2022
)
2
,
pp. 193-206
Persistent link: https://www.econbiz.de/10013460298
Saved in:
7
Shopping on social networks : is this the storefront of the future?
Wiese, Melanie
- In:
International journal of business information systems : …
36
(
2021
)
3
,
pp. 303-326
Persistent link: https://www.econbiz.de/10012506902
Saved in:
8
Comparing the impact of presentation format of consumer generated reviews on shoppers' decisions in an online social commerce environment
Diwanji, Vaibhav S.
;
Cortese, Juliann
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
1
,
pp. 22-45
Persistent link: https://www.econbiz.de/10012519208
Saved in:
9
Stay home and shop together
Izadi, Behnam
;
Dong, Linying
;
Esfidani, Mohammad Rahim
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10012519230
Saved in:
10
Analyzing the effect of social support and customer engagement on stickiness and repurchase intention in social commerce : a trust transfer perspective
Lee, Chao-Hsing
;
Chen, Chieh-Wen
;
Chen, Wen-Kuo
;
Lin, Ko-Han
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
4
,
pp. 363-381
Persistent link: https://www.econbiz.de/10012816296
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