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~isPartOf:"International journal of business information systems : IJBIS"
~subject:"Innovation adoption"
~subject:"Innovationsakzeptanz"
~subject:"Konsumentenverhalten"
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Innovation adoption
Innovationsakzeptanz
Konsumentenverhalten
Social Web
84
Social web
84
social media
32
Internet marketing
29
Online-Marketing
29
Consumer behaviour
25
Social network
21
Soziales Netzwerk
21
E-commerce
18
Electronic Commerce
18
Online retailing
18
Online-Handel
18
Beziehungsmarketing
14
Relationship marketing
14
Viral marketing
12
Virales Marketing
12
Confidence
9
Vertrauen
9
Knowledge management
8
Wissensmanagement
8
social networks
8
Facebook
7
Internet
7
Knowledge transfer
7
Wissenstransfer
7
Information technology
6
Informationstechnik
6
Web 2.0 technologies
6
Web 2.0-Technologien
6
e-commerce
6
Bibliometrics
5
Bibliometrie
5
Data Mining
5
Data mining
5
Website
5
customer relationship management
5
knowledge sharing
5
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Online availability
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Undetermined
9
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Article
27
Type of publication (narrower categories)
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Article in journal
27
Aufsatz in Zeitschrift
27
Language
All
English
27
Author
All
Abed, Salma S.
1
Aggarwal, Vaneeta
1
Al-Dwairi, Radwan
1
Al-Dwairi, Radwan Moh'd
1
Alipour, Sima
1
Almadhoun, Nour M.
1
Amalanathan, Anthoniraj
1
Anouncia, S. Margret
1
Arif, Imtiaz
1
Arminen, Heli
1
Asgharinajib, Maryam
1
Aslam, Wajeeha
1
Baharum Baharudin
1
Balakrishnan, Janarthanan
1
Balasubramanian, Senthil Arasu
1
Bhatt, Vivek
1
Binh Giang Nguyen
1
Chandrakumar, T.
1
Dash, Manoj Kumar
1
Dashti, Mehdi
1
Dolatabadi, Hossein Rezaei
1
Dominic, P. D. D.
1
Dwivedi, Yogesh Kumar
1
Farhat, Kashif
1
Ghosh, Biswadip
1
Gupta, Rashik
1
Ha Nguyen Thi Thu
1
Harb, Yousra
1
Ho, Ree
1
Javadi, Mohammad Hossein Moshref
1
Jeong, Bong-Keun
1
Joseph, Dennis
1
Kanagasabai, Balaji
1
Kanwal, Shamsa
1
Khan, Ali Nawaz
1
Kiu, Ching-Chieh
1
Kosalge, Parag
1
Kosalge, Parag Uma
1
Kuivalainen, Olli
1
Kumar, Anil
1
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Published in...
All
International journal of business information systems : IJBIS
Journal of business research : JBR
215
Journal of retailing and consumer services
170
International journal of internet marketing and advertising : IJIMA
94
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
76
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
63
Technological forecasting & social change : an international journal
62
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
61
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
50
International journal of advertising : the review of marketing communications
47
Journal of marketing communications
47
Journal of internet commerce
45
Psychology & marketing
43
International journal of consumer studies
39
International journal of electronic marketing and retailing : IJEMR
39
Journal of electronic commerce research : JECR
39
The journal of brand management : an international journal
39
Journal of management information systems : JMIS
36
Journal of marketing management : JMM ; journal of the Academy of Marketing
36
Cogent business & management
34
Marketing intelligence & planning
33
Journal of marketing management : MM
32
Electronic commerce research
31
Information systems research : ISR
31
International journal of hospitality management
31
Journal of marketing
31
International journal of technology marketing : IJTMkt
30
Journal of travel and tourism marketing
29
Tourism management : research, policies, practice
29
International journal of electronic commerce : IJEC
28
Young consumers : insight and ideas for responsible marketers
28
Asia Pacific journal of marketing and logistics
26
Journal of fashion marketing and management
26
Journal of the Academy of Marketing Science
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
Journal of strategic marketing
24
International journal of e-business research : an official publication of the Information Resources Management Association
23
Management science : journal of the Institute for Operations Research and the Management Sciences
23
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Source
All
ECONIS (ZBW)
27
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27
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1
Consumer engagement behaviour over time on fitness tracker Facebook brand pages : effect of post characteristics, message appeals and marketing promotions
Thomas, Sujo
;
Kureshi, Sonal
;
Bhatt, Vivek
;
Yagnik, Arpan
- In:
International journal of business information systems : …
43
(
2023
)
3
,
pp. 394-415
Persistent link: https://www.econbiz.de/10014312805
Saved in:
2
Determining criteria for evaluating the quality of Vietnamese hotel through guest's online reviews
Ha Nguyen Thi Thu
;
Vinh Ho Ngoc
;
Tuan Tran Minh
;
Binh …
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10014437130
Saved in:
3
Understanding user behaviour through sentiment analysis : an exploration through online reviews and comments
Kanagasabai, Balaji
;
Aggarwal, Vaneeta
- In:
International journal of business information systems : …
44
(
2023
)
3
,
pp. 325-338
Persistent link: https://www.econbiz.de/10014437165
Saved in:
4
How does Snapp interact with customers? : investigating customer engagement solutions in Snapp's digital organisation with netnography method
Rastgar, Abbas Ali
;
Asgharinajib, Maryam
;
Alipour, Sima
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 331-348
Persistent link: https://www.econbiz.de/10014287192
Saved in:
5
Impact of social media marketing on consumer consciousness and purchase of durable products
Sumanjeet Singh
;
Rajak, Binod Kumar
;
Paliwal, Minakshi
- In:
International journal of business information systems : …
43
(
2023
)
1
,
pp. 38-52
Persistent link: https://www.econbiz.de/10014307399
Saved in:
6
Consumer's perception of digital transactions in India : sentiment analysis using R
Chandrakumar, T.
;
Parthasarathy, Sudhaman
;
Sridevi, S.
; …
- In:
International journal of business information systems : …
41
(
2022
)
2
,
pp. 193-206
Persistent link: https://www.econbiz.de/10013460298
Saved in:
7
Shopping on social networks : is this the storefront of the future?
Wiese, Melanie
- In:
International journal of business information systems : …
36
(
2021
)
3
,
pp. 303-326
Persistent link: https://www.econbiz.de/10012506902
Saved in:
8
Effects of perceived ease of use on SNSs-addiction through psychological dependence, habit : the moderating role of perceived usefulness
Pitafi, Abdul Hameed
;
Kanwal, Shamsa
;
Khan, Ali Nawaz
- In:
International journal of business information systems : …
33
(
2020
)
3
,
pp. 383-407
Persistent link: https://www.econbiz.de/10012199437
Saved in:
9
The role of social platforms in establishing brand awareness for B2C e-commerce : empirical study
Al-Dwairi, Radwan Moh'd
;
Harb, Yousra
;
Shehabat, Issa
- In:
International journal of business information systems : …
33
(
2020
)
4
,
pp. 488-504
Persistent link: https://www.econbiz.de/10012199474
Saved in:
10
Role of electronic word of mouth on purchase intention
Aslam, Wajeeha
;
Farhat, Kashif
;
Arif, Imtiaz
- In:
International journal of business information systems : …
30
(
2019
)
4
,
pp. 411-426
Persistent link: https://www.econbiz.de/10012059446
Saved in:
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