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~isPartOf:"International journal of consumer studies"
~isPartOf:"International journal of knowledge management studies : IJKMS"
~language:"eng"
~language:"spa"
~person:"Joshi, Himanshu"
~person:"Paul, Justin"
~subject:"Consumer behaviour"
~subject:"Indien"
~type_genre:"Article in journal"
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Consumer behaviour
Indien
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4
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2
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Joshi, Himanshu
Paul, Justin
Van der Merwe, Daleen
10
Erasmus, Alet C.
9
Sirieix, Lucie
7
Stamminger, Rainer
7
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International journal of consumer studies
International journal of knowledge management studies : IJKMS
Occasional papers / Reserve Bank of India
15
Journal of retailing and consumer services
13
Journal of business research : JBR
7
Global business review
5
Business strategy and the environment
3
European management journal
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International journal of market research
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Technological forecasting & social change : an international journal
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International journal of Indian culture and business management
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Macroeconomics and finance in emerging market economies
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Theoretical economics letters
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Anvesak : journal of the Sardar Patel Institute of Economic and Social Research
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Asia Pacific journal of marketing and logistics
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Economic developments in India : quarterly update : analysis, reports, policy documents
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Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
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Indian economic review : biannual journal of the Delhi School of Economics, University of Delhi
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International journal of Indian culture and business management : IJICBM
1
International journal of bank marketing
1
International journal of business competition and growth : IJBCG
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International journal of business excellence : IJBEX
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International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
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International journal of entrepreneurial behavior & research
1
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
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International marketing review
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Journal of East-West business
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Journal of consumer behaviour
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ECONIS (ZBW)
5
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1
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
2
Like it or not! : brand communication on social networking sites triggers consumer-based brand equity
Arya, Vikas
;
Paul, Justin
;
Sethi, Deepa
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1381-1398
Persistent link: https://www.econbiz.de/10013328299
Saved in:
3
Theory generation from literature reviews : a methodological guidance
Tsiotsou, Rodoula H.
;
Koles, Bernadett
;
Paul, Justin
; …
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1505-1516
Persistent link: https://www.econbiz.de/10013411934
Saved in:
4
Knowledge management and performance improvement in Indian organisations
Joshi, Himanshu
;
Chawla, Deepak
- In:
International journal of knowledge management studies : …
9
(
2018
)
2
,
pp. 164-180
Persistent link: https://www.econbiz.de/10011874964
Saved in:
5
Consumer satisfaction in retail stores : theory and implications
Paul, Justin
;
Sankaranarayanan, Koloth G.
;
Mekoth, …
- In:
International journal of consumer studies
40
(
2016
)
6
,
pp. 635-642
Persistent link: https://www.econbiz.de/10011640290
Saved in:
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