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~isPartOf:"International journal of consumer studies"
~person:"Cauberghe, Verolien"
~person:"Chen, Tingting"
~subject:"Firmenimage"
~subject:"Konsumentenverhalten"
~subject:"Marketing management"
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Firmenimage
Konsumentenverhalten
Marketing management
Brand image
2
Brand management
2
Consumer behaviour
2
Markenführung
2
Markenimage
2
Perception
2
Wahrnehmung
2
Bekleidungsindustrie
1
Clothing industry
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Fashion
1
Mode
1
Nachhaltigkeit
1
Product design
1
Produktgestaltung
1
Sustainability
1
Textile distribution
1
Textilhandel
1
authenticity
1
brand attitude
1
brand personality
1
brand values
1
environmental and social cues
1
fashion style
1
logo design
1
naturalness
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sustainable fashion
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Cauberghe, Verolien
Chen, Tingting
Paul, Justin
2
Wang, Cheng Lu
2
Zhou, Liying
2
Abraham, Mathew
1
Aitken, Robert
1
Alagarsamy, Subburaj
1
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Arnas, Yaşare Aktaş
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Bae, Hyeyoon
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1
Bosman, Magdalena J. C.
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Brandão, Amélia Maria Pinto da Cunha
1
Cerro Rodríguez, Víctor José
1
Chakrabarti, Somnath
1
Chakravarty, Anindita
1
Chen, Xiang
1
Creed, Andrew
1
Cronje, Adèle
1
D'Souza, Clare M.
1
Dosquet, Frédéric
1
Erasmus, Alet C.
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Fetscherin, Marc
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Flynn, Leisa Reinecke
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1
Gadekar, Mahesh
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1
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International journal of consumer studies
International journal of advertising : the quarterly review of marketing communications
1
Journal of fashion marketing and management
1
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ECONIS (ZBW)
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The visual naturalness effect : impact of natural logos on brand personality perception
Chen, Tingting
;
Wu, Zhanyong
;
Hu, Long
;
Jia, Qingcheng
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1351-1363
Persistent link: https://www.econbiz.de/10014325975
Saved in:
2
"Eco-style" perceptions : the interplay of different sustainability cues and fashion styles in consumers' fashion brand attitudes
Behre, Barbara
;
Cauberghe, Verolien
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014531629
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