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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of strategic marketing"
~isPartOf:"Service business"
~isPartOf:"SpringerLink / Bücher"
~isPartOf:"The service industries journal"
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Search: subject:"Customer integration"
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Customer integration
152
Kundenintegration
152
Beziehungsmarketing
80
Relationship marketing
80
Betriebliche Wertschöpfung
61
Value creation
61
Consumer behaviour
36
Konsumentenverhalten
36
Dienstleistungsqualität
28
Service quality
28
Innovation management
27
Innovationsmanagement
27
Produktentwicklung
23
Service-Dominant Logic
23
Service-dominant logic
23
Customer satisfaction
22
Kundenzufriedenheit
22
Social Web
22
Social web
22
Innovation
20
Kundenwert
19
New product development
19
Customer value
18
Brand management
17
Kundenorientierung
17
Markenführung
17
Value co-creation
17
Dienstleistung
16
Dienstleistungssektor
16
Service industry
16
co-creation
13
Deutschland
12
Services
12
value co-creation
12
Customer engagement
11
Germany
11
Service innovation
11
Co-creation
10
Dienstleistungsinnovation
10
Dienstleistungsmarketing
10
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Undetermined
131
Free
4
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Article
104
Book / Working Paper
48
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Article in journal
106
Aufsatz in Zeitschrift
106
Hochschulschrift
12
Aufsatzsammlung
5
Collection of articles of several authors
2
Sammelwerk
2
Case study
1
Fallstudie
1
Konferenzschrift
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English
124
German
28
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Le Nguyen Hau
7
Pham Ngoc Thuy
5
Chou, Cindy Yunhsin
4
Bruhn, Manfred
2
Chen, Ja-Shen
2
Fließ, Sabine
2
Hadwich, Karsten
2
Hajli, Nick
2
Horbel, Chris
2
Knöchel, Meike
2
Mai Thi My‑Quyen
2
Neuhofer, Barbara
2
North, Klaus
2
Pervan, Simon J.
2
Popp, Bastian
2
Rahman, Zillur
2
Rather, Raouf Ahmad
2
Tsiotsou, Rodoula H.
2
Woratschek, Herbert
2
Zolfagharian, Mohammadali
2
Abbasi, Amir Zaib
1
Addo, Prince Clement
1
Aimé, Isabelle
1
Akaka, Melissa Archpru
1
Akhilesh, K.B.
1
Aksoy, Nilsah Cavdar
1
Alasker, Thamir Hamad
1
Alves, Helena
1
Ang, Chinhui
1
Arici, Hasan Evrim
1
Arndt, Oliver
1
Arnhold, Ulrike
1
Asare, Andy Ohemeng
1
Ashok, Mona
1
Aziz, Mariam Ashraf
1
Baek, Wooyeul
1
Baglieri, Enzo
1
Balaji, M. S.
1
Ballester, Estefania
1
Baydogan Turkay, Pinar
1
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Published in...
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International journal of contemporary hospitality management
Journal of strategic marketing
Service business
SpringerLink / Bücher
The service industries journal
Journal of business research : JBR
156
Industrial marketing management : the international journal for industrial and high-tech firms
75
Journal of retailing and consumer services
73
Journal of service management
46
International journal of innovation management
45
The journal of product innovation management : an international publication of the Product Development & Management Association
45
The journal of services marketing
44
Technological forecasting & social change : an international journal
38
Research policy : policy, management and economic studies of science, technology and innovation
35
The journal of business & industrial marketing
34
International journal of hospitality management
33
Journal of marketing management : MM
29
Marketing theory
24
Journal of service research : JSR
23
Public management review
23
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
22
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
22
Kundenintegration : Forum Dienstleistungsmanagement
22
International journal of technology marketing : IJTMkt
21
Journal of marketing
21
The journal of brand management : an international journal
21
International journal of technology management : IJTM
20
Journal of service theory and practice : JSTP
20
Tourism management : research, policies, practice
20
Journal of service research
17
Journal of the Academy of Marketing Science
17
The journal of product & brand management
17
Creativity and innovation management
16
European management journal
16
International journal of product development : IJPD
16
Marketing intelligence & planning
16
Revolutionizing innovation : users, communities, and open innovation
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
Psychology & marketing
15
Customer engagement : contemporary issues and challenges
14
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ECONIS (ZBW)
152
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152
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1
Towards becoming a service-dominant enterprise : an actor engagement perspective
Chou, Hsin-Hui
;
Huang, Chao-Chin
;
Tu, Pei-Yun
- In:
Service business
17
(
2023
)
2
,
pp. 607-632
Persistent link: https://www.econbiz.de/10014333845
Saved in:
2
Value co-creation in the B2B context : a conceptual framework and its implications
Pathak, Buddhi
;
Ashok, Mona
;
Tan, Yin Leng
- In:
The service industries journal
42
(
2022
)
3/4
,
pp. 178-205
Persistent link: https://www.econbiz.de/10013167417
Saved in:
3
Reviving tradition-bound products : a case of value co-creation using rhetorical history
Ishizuka, Chikako
;
Kuo-Che, Tseng
;
Kishi, Yasuyuki
- In:
Service business
16
(
2022
)
4
,
pp. 1015-1033
Persistent link: https://www.econbiz.de/10013459519
Saved in:
4
The importance of perceived fairness in product customization settings
Scholl-Grissemann, Ursula
;
Sauer, Nicola E.
;
Teichmann, …
- In:
The service industries journal
42
(
2022
)
11/12
,
pp. 823-842
Persistent link: https://www.econbiz.de/10013362153
Saved in:
5
Mediating customer engagement in the relationship between fast-food restaurants' innovativeness and brand evangelism during COVID-19 : evidence from emergent markets
Khashan, Mohamed A.
;
Elsotouhy, Mohamed
;
Aziz, Mariam Ashraf
- In:
International journal of contemporary hospitality management
36
(
2024
)
4
,
pp. 1353-1374
Persistent link: https://www.econbiz.de/10014483845
Saved in:
6
Building customer engagement in mobile commerce through need fulfillment : an approach of self-determination theory
Japutra, Arnold
;
Higueras-Castillo, Elena
; …
- In:
Journal of strategic marketing
32
(
2024
)
1
,
pp. 80-99
Persistent link: https://www.econbiz.de/10014553123
Saved in:
7
SDL/ELM-informed brand co-creation and engagement during the COVID-19 crisis : investigating the conditional effects of involvement and age
Rather, Raouf Ahmad
;
Bozkurt, Sıddık
;
Khan, Imran
; …
- In:
Journal of strategic marketing
32
(
2024
)
3
,
pp. 266-288
Persistent link: https://www.econbiz.de/10014553248
Saved in:
8
Personalization, value co-creation, and brand loyalty in branded apps : an application of TAM theory
Tran, Gina A.
;
Ketron, Seth
;
Tran, Trang
;
Fabrize, Robert
- In:
Journal of strategic marketing
32
(
2024
)
4
,
pp. 554-573
Persistent link: https://www.econbiz.de/10014553339
Saved in:
9
The effect of subscription relational bond on customer engagement and stickiness in podcast : the moderating role of social connectedness
Chen, Yu Hsin
;
Keng, Ching-Jui
- In:
Service business
17
(
2023
)
3
,
pp. 723-745
Persistent link: https://www.econbiz.de/10014333856
Saved in:
10
Exploring open innovation engagement process of hotel brand community members : motivation, empowerment and consequences
Shin, Hakseung
- In:
International journal of contemporary hospitality management
35
(
2023
)
12
,
pp. 4451-4467
Persistent link: https://www.econbiz.de/10014430128
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