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~isPartOf:"International journal of electronic commerce : IJEC"
~isPartOf:"Menschen, Märkte, Medien, Management : Schriftenreihe"
~subject:"Deutschland"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Bildschirmspiel"
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Deutschland
Konsumentenverhalten
Computerspiel
7
Video game
7
Consumer behaviour
4
E-commerce
3
Electronic Commerce
3
Game theory
3
Social Web
3
Social web
3
Spieltheorie
3
Internet
2
Internet marketing
2
Längsschnittuntersuchung
2
Motivation
2
Online retailing
2
Online-Handel
2
Online-Marketing
2
Online-Spiel
2
Preismanagement
2
Pricing strategy
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online games
2
Beziehungsmarketing
1
Bundling strategy
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Business model
1
Confidence
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Conjoint analysis
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Conjoint-Analyse
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Customer valuation
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E-loyalty
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Free-to-play
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Gamer loyalty
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Germany
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Hedonic price index
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Hedonischer Preisindex
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Civelek, Ismail
1
Garrity, Edward J.
1
Hossain, Md. Dulal
1
Jo, Sooran
1
Liu, Yipeng
1
Marston, Sean R.
1
Moon, Junghoon
1
Sanders, G. L.
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Teng, Ching-I
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International journal of electronic commerce : IJEC
Menschen, Märkte, Medien, Management : Schriftenreihe
Journal of business research : JBR
10
Young consumers : insight and ideas for responsible marketers
10
Spielend die Zukunft gewinnen : Wachstumsmarkt elektronische Spiele
8
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
International journal of advertising : the quarterly review of marketing communications
7
Journal of consumer behaviour : an international research review
7
Journal of retailing and consumer services
7
Journal of sport management : the official journal of the North American Society of Sport Management
7
Journal of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Psychology & marketing
5
Research
5
Electronic commerce research
4
Glücksspielforschung
4
International journal of sports marketing & sponsorship
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
SpringerLink / Bücher
4
Technological forecasting & social change : an international journal
4
The journal of product & brand management
4
Asia Pacific journal of marketing and logistics
3
Critical explorations
3
Discussion papers / CEPR
3
European Sport management quarterly : ESMQ
3
European journal of marketing
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Innovatives Markenmanagement
3
International journal of e-business research : an official publication of the Information Resources Management Association
3
International journal of internet marketing and advertising : IJIMA
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of retail & distribution management
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
3
Journal of electronic commerce research : JECR
3
Journal of management information systems : JMIS
3
Journal of promotion management : JPM
3
Springer eBook Collection
3
Arbeitspapier / HHL, Leipzig Graduate School of Management
2
Australasian marketing journal
2
CIE working paper series
2
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ECONIS (ZBW)
4
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1
Design of free-to-play mobile games for the competitive marketplace
Civelek, Ismail
;
Liu, Yipeng
;
Marston, Sean R.
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 258-288
Persistent link: https://www.econbiz.de/10011856660
Saved in:
2
Strengthening loyalty of online gamers : goal gradient perspective
Teng, Ching-I
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
1
,
pp. 128-147
Persistent link: https://www.econbiz.de/10011654531
Saved in:
3
Player commitment to massively multiplayer online role-playing games (MMORPGs) : an integrated model
Moon, Junghoon
;
Hossain, Md. Dulal
;
Sanders, G. L.
; …
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
4
,
pp. 7-38
Persistent link: https://www.econbiz.de/10009767399
Saved in:
4
Im Reich der interstellaren Händler: Internetgames als innovative Spielform : eine Längsschnittstudie zu Spielmotivationen, Spielerleben und Spielverhalten am Beispiel eines Langze...
Schultheiss, Daniel
-
2009
Persistent link: https://www.econbiz.de/10003801762
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