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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"International journal of technology marketing : IJTMkt"
~subject:"Konsumentenverhalten"
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Virtual reality
14
Virtuelle Realität
14
Consumer behaviour
6
augmented reality
6
virtual reality
5
Einzelhandel
3
Innovation adoption
3
Innovationsakzeptanz
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Bonetti, Francesca
1
Copeland, Lauren
1
Domina, Tanya
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Jorgensen, Jennifer Johnson
1
Kim, Young Do
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Lee, Seung-eun
1
MacGillivray, Maureen
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Nam, Changhyun
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Pantano, Eleonora
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Quinn, Lee
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Stockinger, Hanna
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International journal of electronic marketing and retailing : IJEMR
International journal of technology marketing : IJTMkt
Journal of retailing and consumer services
37
Journal of business research : JBR
32
Psychology & marketing
16
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
10
International journal of retail and distribution management
9
Technological forecasting & social change : an international journal
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Tourism management : research, policies, practice
7
Cogent business & management
6
International journal of consumer studies
6
International journal of internet marketing and advertising : IJIMA
6
Journal of consumer behaviour
5
Journal of marketing management : MM
5
Journal of internet commerce
4
Journal of promotion management : innovations in planning and applied research
4
Journal of service management
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Asia Pacific journal of marketing and logistics
3
Electronic commerce research
3
Information systems research : ISR
3
International journal of electronic commerce : IJEC
3
International journal of hospitality management
3
International journal of retail & distribution management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of management information systems : JMIS
3
Journal of retailing
3
Journal of strategic marketing
3
Journal of travel and tourism marketing
3
The international review of retail, distribution and consumer research
3
Arbeitspapier / Forschungsgruppe Konsum und Verhalten
2
Arbeitspapier / HHL, Leipzig Graduate School of Management
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Business horizons
2
European journal of marketing
2
Information systems and e-business management : ISeB
2
International journal of contemporary hospitality management
2
International journal of sports marketing & sponsorship
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ECONIS (ZBW)
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1
Augmented and virtual reality effects on social responsibility in retail
Wenzel, Kaylyn
;
Copeland, Lauren
- In:
International journal of electronic marketing and …
13
(
2022
)
4
,
pp. 425-442
Persistent link: https://www.econbiz.de/10014309989
Saved in:
2
Consumer acceptance of virtual reality when browsing for apparel
Jorgensen, Jennifer Johnson
;
Sorensen, Katelyn
- In:
International journal of electronic marketing and …
12
(
2021
)
3
,
pp. 232-253
Persistent link: https://www.econbiz.de/10012598411
Saved in:
3
Perceived diagnostics of virtual try-on technologies and attitudes toward men's suits
Nam, Changhyun
;
Kim, Young Do
- In:
International journal of electronic marketing and …
12
(
2021
)
1
,
pp. 36-51
Persistent link: https://www.econbiz.de/10012509377
Saved in:
4
Augmenting reality : fusing consumers' experiences and interactions with immersive technologies in physical retail settings
Bonetti, Francesca
;
Pantano, Eleonora
;
Warnaby, Gary
; …
- In:
International journal of technology marketing : IJTMkt
13
(
2019
)
3/4
,
pp. 260-284
Persistent link: https://www.econbiz.de/10012209451
Saved in:
5
The future of augmented reality : an Open Delphi study on technology acceptance
Stockinger, Hanna
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
1
,
pp. 55-96
Persistent link: https://www.econbiz.de/10011478652
Saved in:
6
Exploring consumers' flow experiences in virtual shopping : an exploratory study
Lee, Seung-eun
;
Domina, Tanya
;
MacGillivray, Maureen
- In:
International journal of electronic marketing and …
4
(
2011
)
2/3
,
pp. 165-182
Persistent link: https://www.econbiz.de/10009382390
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