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~isPartOf:"International journal of entrepreneurial behavior & research"
~person:"Dolen, Willemijn M. van"
~person:"Ruyter, Ko de"
~person:"Vrontis, Demetris"
~type_genre:"Article in journal"
~type_genre:"Festschrift"
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Country of origin effect
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Dynamic capabilities
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Dynamische Kompetenzen
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Internet marketing
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Networking and dynamic capabilities
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New media marketing
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Dolen, Willemijn M. van
Ruyter, Ko de
Vrontis, Demetris
Aqueveque, Claudio
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Basile, Gianpaolo
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Battisti, Enrico
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Christofi, Michael
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International journal of entrepreneurial behavior & research
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Psychology & marketing
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of electronic commerce : IJEC
2
Journal of Asia Business Studies
2
Journal of service research : JSR
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Technological forecasting & social change : an international journal
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California management review
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European management journal
1
Global business & economics review
1
International journal of entrepreneurship and small business : IJESB
1
International journal of internet marketing and advertising : IJIMA
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal for global business advancement : JGBA
1
Journal of business ethics : JOBE
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of global marketing
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Journal of international management
1
Journal of management information systems : JMIS
1
Journal of marketing communications
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Journal of promotion management : JPM
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Journal of retailing
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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The journal of consumer marketing
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The journal of product & brand management
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New media marketing as a driver of enterprise country of origin (COO) offer in international markets
Vrontis, Demetris
;
Basile, Gianpaolo
- In:
International journal of entrepreneurial behavior & research
28
(
2022
)
5
,
pp. 1222-1244
Persistent link: https://www.econbiz.de/10013387549
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