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~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of marketing communications"
~isPartOf:"The journal of product & brand management"
~language:"bul"
~language:"deu"
~language:"eng"
~language:"hun"
~language:"msa"
~subject:"Consumer behaviour"
~subject:"Customer satisfaction"
~subject:"Großbritannien"
~subject:"Work behaviour"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Consumer behaviour
Customer satisfaction
Großbritannien
Work behaviour
Konsumentenverhalten
1,693
Hotel industry
902
Hotellerie
902
Brand management
605
Markenführung
605
Brand image
505
Markenimage
505
Restaurant industry
484
Gastronomie
481
Beziehungsmarketing
445
Relationship marketing
445
Service quality
428
Dienstleistungsqualität
427
Kundenzufriedenheit
413
USA
344
United States
343
Hospitality industry
329
Gastgewerbe
321
Advertising effects
284
Werbewirkung
284
Brand
269
Emotion
269
Internet marketing
266
Online-Marketing
266
Markenartikel
265
Social Web
255
Social web
255
Arbeitszufriedenheit
229
Job satisfaction
229
Hospital
191
Krankenhaus
191
Viral marketing
191
Virales Marketing
191
Marketing management
189
Marketingmanagement
188
Arbeitsverhalten
185
Advertising
181
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Undetermined
1,263
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24
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Article
2,067
Book / Working Paper
16
Type of publication (narrower categories)
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Article in journal
Case study
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
2,083
Collection of articles of several authors
15
Sammelwerk
15
Fallstudie
4
Aufsatzsammlung
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Conference proceedings
1
Konferenzschrift
1
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Bulgarian
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Han, Heesup
39
Jang, Soocheong
37
Mattila, Anna S.
30
Kim, Woo Gon
15
Law, Chun Hung Roberts
14
Hyun, Sunghyup Sean
13
Line, Nathaniel D.
13
Kim, Seongseop
12
Wong, IpKin Anthony
12
Wu, Luorong
12
Guchait, Priyanko
11
Gursoy, Dogan
11
Hanks, Lydia
11
Jeong, EunHa
11
Zhang, Lu
11
Lee, Seoki
10
Lu, Lu
10
Qu, Hailin
10
Wei, Wei
10
Guzman, Francisco
9
Heo, Cindy Yoonjoung
9
Liu, Qing
9
Lynn, Michael
9
Miao, Li
9
So, Kevin Kam Fung
9
Cho, Meehee
8
Hwang, Jinsoo
8
Jung, Hyo Sun
8
Kim, DongHee
8
Kim, Jong-Hyeong
8
Seo, Soobin
8
Wang, Yao-Chin
8
Ahn, Jiseon
7
Back, Ki-Joon
7
Bilgihan, Anil
7
Chua, Bee-Lia
7
DiPietro, Robin B.
7
Gao, Yixing
7
Guéguen, Nicolas
7
Jacob, Céline
7
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International journal of hospitality management
Journal of consumer behaviour : an international research review
Journal of marketing communications
The journal of product & brand management
Journal of business research : JBR
2,185
Journal of retailing and consumer services
2,068
International journal of consumer studies
788
Applied economics
726
Psychology & marketing
690
Journal of business ethics : JOBE
636
Journal of consumer research : JCR ; an interdisciplinary bimonthly
592
The economic journal : the journal of the Royal Economic Society
547
Tourism management : research, policies, practice
484
European journal of marketing : EJM
448
Asia Pacific journal of marketing and logistics
434
The service industries journal
422
International journal of contemporary hospitality management
419
Journal of marketing management : MM
400
Journal of travel and tourism marketing
399
Cogent business & management
383
The journal of brand management : an international journal
382
Journal of marketing research : JMR
372
Management science : journal of the Institute for Operations Research and the Management Sciences
369
The journal of services marketing
369
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
348
Journal of retailing
338
Technological forecasting & social change : an international journal
333
Fiscal studies : the journal of the Institute for Fiscal Studies
331
Journal of hospitality marketing & management
330
Journal of the Academy of Marketing Science
326
Economics letters
324
Journal of marketing
324
International journal of retail & distribution management
319
Journal of international consumer marketing
319
Regional studies
319
Marketing letters : a journal of research in marketing
310
The international review of retail, distribution and consumer research
310
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
307
Journal of fashion marketing and management
298
The journal of consumer marketing
292
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Source
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ECONIS (ZBW)
2,083
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1
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2,083
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1
I am ashamed of my brand-self! : consumer-brand identification as a moderator of emotional reactions following symbol-laden brand failures
Weitzl, Wolfgang
;
Hutzinger, Clemens
;
Wagner, Udo
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10014485583
Saved in:
2
Assigning credit and blame : how delivery services affect restaurant EWOM
Line, Nathaniel D.
;
Hanks, Lydia
;
Dogru, Tarik
;
Lu, Lu
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014457824
Saved in:
3
Augmented and virtual reality in hotels : impact on tourist satisfaction and intention to stay and return
Lim, Weng Marc
;
Jasim, K. Mohamed
;
Das, Madhumita
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457823
Saved in:
4
Brand communications during a global crisis : understanding persuasion intent, perceived brand opportunism and message sincerity
Ryu, Sann
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 162-178
Persistent link: https://www.econbiz.de/10014485726
Saved in:
5
A brand prominence perspective on crowdfunding success for aftermarket offerings : the role of textual and visual brand elements
Zihagh, Fereshteh
;
Moradi, Masoud
;
Badrinarayanan, Vishag
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 91-107
Persistent link: https://www.econbiz.de/10014485720
Saved in:
6
Building consumer-brand relationships in the channel-mix era : the role of self-brand connection and product involvement
Rodríguez-Torrico, Paula
;
San José Cabezudo, Rebeca
; …
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 76-90
Persistent link: https://www.econbiz.de/10014485718
Saved in:
7
Country-of-origin image and consumer brand evaluation : a meta-analytic review
Oduro, Stephen
;
De Nisco, Alessandro
;
Petruzzellis, Luca
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 108-124
Persistent link: https://www.econbiz.de/10014485721
Saved in:
8
The dual lens of authenticity and likability : the effect of cultural familiarity on consumer responses to ethnic foods
Jin, Haerang
;
Hwang, Johye
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014457843
Saved in:
9
Effectiveness of corporate social marketing on prosocial behavior and hotel loyalty in a time of pandemic
Boo, Soyoung
;
Kim, Miyoung
;
Kim, Tony Jooho
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014457825
Saved in:
10
Effects of leader behaviors on extra-role proactive service : the role of cultural tightness-looseness
Rescalvo-Martin, Elisa
;
Gutierrez, Leopoldo
; …
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014457831
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