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~isPartOf:"International journal of information systems and supply chain management : JISSCM ; an official publication of the Information Resources Management Association"
~language:"eng"
~subject:"Contract Mechanism"
~subject:"Lieferantenmanagement"
~subject:"Vertical Differentiation"
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Contract Mechanism
Lieferantenmanagement
Vertical Differentiation
Consumer behaviour
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Lieferkette
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Supply chain
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Advertising
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Advertising Cooperation
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Li, Qian-Wen
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Li, Ying-Ying
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Liu, Zhi
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Wang, Ying
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Zhang, Xue mei
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Zhang, YuHang
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International journal of information systems and supply chain management : JISSCM ; an official publication of the Information Resources Management Association
European journal of international management : EJIM
1
International business review : the official journal of the European International Business Academy
1
International journal of market research
1
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
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Coordination contracts of dual-channel supply chain considering advertising cooperation
Zhang, Xue mei
;
Li, Ying-Ying
;
Liu, Zhi
;
Li, Qian-Wen
- In:
International journal of information systems and supply …
14
(
2021
)
1
,
pp. 55-89
Persistent link: https://www.econbiz.de/10012496533
Saved in:
2
The impact of boundedly rational consumers on the strategic decision of two competing firms
Zhang, YuHang
;
Wang, Ying
- In:
International journal of information systems and supply …
10
(
2017
)
4
,
pp. 61-79
Persistent link: https://www.econbiz.de/10011763402
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