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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Young consumers : insight and ideas for responsible marketers"
~language:"eng"
~subject:"Consumer behaviour"
~subject:"Markenartikel"
~type:"article"
~type_genre:"Article in journal"
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Consumer behaviour
Markenartikel
Konsumentenverhalten
450
Internet marketing
228
Online-Marketing
228
Social Web
184
Social web
184
Jugendliche
169
Youth
169
Children
129
Kinder
128
Advertising effects
103
Werbewirkung
103
Brand management
96
Markenführung
96
Advertising
87
Werbung
86
Brand image
80
Markenimage
80
Online retailing
74
Online-Handel
74
Beziehungsmarketing
73
Relationship marketing
73
Viral marketing
68
Virales Marketing
68
Target group
63
Zielgruppe
63
social media
53
USA
52
United States
52
E-commerce
46
Electronic Commerce
46
Brand
36
Marketing management
36
Marketingmanagement
36
Website
35
Eating habit
33
Ernährungsverhalten
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Article in journal
Aufsatz in Zeitschrift
453
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English
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Chan, Kara
13
Rita, Paulo
5
Brennan, Linda
4
Tjiptono, Fandy
4
Aleti, Torgeir
3
Arli, Denni
3
Damay, Coralie
3
Duffett, Rodney Graeme
3
Giraldi, Janaina de Moura Engracia
3
Gollety, Mathilde
3
Laaksonen, Pirjo
3
Lundby, Erika
3
McNeill, Lisa S.
3
Moschis, George P.
3
Nga, Joyce K. H.
3
Parker, Lukas
3
Ballantine, Paul W.
2
Bao, Tong
2
Chaudhary, Monica
2
Cheung, Cherry Tin Yan
2
Chin, Chee Hua
2
Cody, Kevina
2
Dangi, Hamendra Kumar
2
Dean, Dwane H.
2
Dietrich, Timo
2
Ding Hooi Ting
2
Duh, Helen Inseng
2
Elwalda, Abdulaziz
2
Erkan, Ismail
2
Ezan, Pascale
2
Fan, Fei
2
Faupel, Ulya
2
Fortin, David R.
2
Guerreiro, João Pedro Silva Martins
2
Guichard, Nathalie
2
Gupta, Ashish
2
Haselhoff, Vanessa
2
Hiram Ting
2
Holzmüller, Hartmut H.
2
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2
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International journal of internet marketing and advertising : IJIMA
Young consumers : insight and ideas for responsible marketers
Journal of business research : JBR
2,007
Journal of retailing and consumer services
1,944
International journal of consumer studies
753
International journal of hospitality management
729
Psychology & marketing
663
Journal of consumer research : JCR ; an interdisciplinary bimonthly
586
The journal of brand management : an international journal
444
The journal of product & brand management
415
Asia Pacific journal of marketing and logistics
393
European journal of marketing : EJM
368
Journal of marketing research : JMR
349
Management science : journal of the Institute for Operations Research and the Management Sciences
349
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
341
Journal of international consumer marketing
321
Journal of travel and tourism marketing
321
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
312
Journal of marketing
311
Journal of marketing management : MM
311
Tourism management : research, policies, practice
307
Journal of retailing
306
Journal of marketing communications
304
Cogent business & management
299
Marketing letters : a journal of research in marketing
295
The international review of retail, distribution and consumer research
293
International journal of retail & distribution management
289
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
289
Journal of the Academy of Marketing Science
288
Journal of fashion marketing and management
285
The journal of consumer marketing
285
Journal of consumer behaviour : an international research review
274
Technological forecasting & social change : an international journal
264
International journal of contemporary hospitality management
263
Journal of business ethics : JOBE
260
The journal of services marketing
257
Journal of economic psychology : research in economic psychology and behavioral economics
252
Marketing intelligence & planning
247
Journal of hospitality marketing & management
246
Food policy : economics planning and politics of food and agriculture
240
Journal of food products marketing
232
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ECONIS (ZBW)
453
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453
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1
Brand hate in the cosmetic industry : drugstore versus luxury make-up brands
Ong, Sharon Xin Ying
;
Vila-Lopez, Natalia
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 109-127
Persistent link: https://www.econbiz.de/10014511530
Saved in:
2
Brands as drivers of social media fatigue and its effects on users' disengagement: the perspective of young consumers
Fernandes, Teresa
;
Oliveira, Rodrigo
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 625-644
Persistent link: https://www.econbiz.de/10015047538
Saved in:
3
Chinese young consumers' response to negative brand information of electric vehicles : do personal cultural values matter?
Shen, Xiaoting
;
Zhao, Yimeng
;
Yu, Jia
;
Yu, Mingzhou
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 462-482
Persistent link: https://www.econbiz.de/10015047385
Saved in:
4
Customer engagement and intention to purchase attitudes of generation Z consumers toward emojis in digital marketing communications
Duffett, Rodney Graeme
;
Maraule, Mihlali
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 607-624
Persistent link: https://www.econbiz.de/10015047526
Saved in:
5
Do millennials' personalities and smartphone use result in materialism? : the mediating role of addiction
Tan, Christine Nya-Ling
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 308-328
Persistent link: https://www.econbiz.de/10015046768
Saved in:
6
Does intention translate into actual purchase? : analysis of inducers of sustainable consumption in higher education students
Carmona, Linda Jessica de Montreuil
;
Barretto, Anderson …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 45-64
Persistent link: https://www.econbiz.de/10014511520
Saved in:
7
Editorial: the infodemic, young consumers and responsible stakeholdership
Hiram Ting
;
Gong, Jiankun
;
Hwa, Jacky Cheah Jun
;
Chan, Kara
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 421-424
Persistent link: https://www.econbiz.de/10015047366
Saved in:
8
The effect of online customer reviews and celebrity endorsement on young female consumers' purchase intentions
Macheka, Theresa
;
Quaye, Emmanuel Silvia
;
Ligaraba, Neo
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 462-482
Persistent link: https://www.econbiz.de/10015047379
Saved in:
9
Exploring Gen-Z consumers' preference for specialty coffee in the socio-cultural context of Taiwan
Wang, Mei-Jung Sebrina
;
Opoku, Emmanuel Kwame
;
Tham, Aaron
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 368-382
Persistent link: https://www.econbiz.de/10015047335
Saved in:
10
Exploring social influence effect on mobile marketing behaviors of young consumers in the USA and Mexico
Oyedele, Adesegun
;
Goenner, Emily
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 250-272
Persistent link: https://www.econbiz.de/10014511562
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