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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~person:"Acikgoz, Fulya"
~subject:"Marketingtheorie"
~subject:"Social Web"
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The influence of "influencer
marketing
" on YouTube influencers
Acikgoz, Fulya
;
Burnaz, Sebnem
- In:
International journal of internet marketing and …
15
(
2021
)
2
,
pp. 201-219
Persistent link: https://www.econbiz.de/10012512747
Saved in:
2
Special issue on: social media
marketing
in the digital era
Unal, Sevtap
(
ed.
);
Erkan, Ismail
(
ed.
);
Acikgoz, Fulya
(
ed.
)
-
2021
Persistent link: https://www.econbiz.de/10012670660
Saved in:
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