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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~person:"Enginkaya, Ebru"
~subject:"Online-Handel"
~subject:"Twitter"
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Brand followers : motivations and attitudes of consumers to follow brands in social media
Yılmaz, Hakan
;
Enginkaya, Ebru
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10011387763
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