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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Deutschland"
~subject:"Relationship marketing"
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Deutschland
Relationship marketing
E-commerce
48
Electronic Commerce
48
Internet marketing
30
Online-Marketing
30
Consumer behaviour
27
Konsumentenverhalten
27
Online retailing
21
Online-Handel
21
Beziehungsmarketing
16
e-commerce
11
Confidence
9
Social Web
9
Social web
9
Vertrauen
9
Website
9
Internet
8
KMU
6
SME
6
Viral marketing
6
Virales Marketing
6
social media
5
Advertising effects
4
Customer satisfaction
4
Kundenzufriedenheit
4
Werbewirkung
4
trust
4
Advertising
3
Brand management
3
Data protection
3
Data security
3
Datenschutz
3
Datensicherheit
3
Markenführung
3
Personalisierung
3
Personalization
3
Risikopräferenz
3
Risk attitude
3
SEM
3
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English
16
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Ellonen, Hanna-Kaisa
2
Aguado, Juan Miguel
1
Assimakopoulos, Costas
1
Babakus, Emin
1
Bao, Tong
1
Barrichello, Alcides
1
Binns, Reuben
1
Bolat, Elvira
1
Brünink, Leonine A.
1
Carneiro-da-Cunha, Julio Araujo
1
Dangi, Hamendra Kumar
1
Dung Phuong Hoang
1
Efthymios, Constantinides,
1
Ganguli, Shirshendu
1
Georgiadis, Christos K.
1
Gopalakrishna B. V.
1
Goutam, Doddahulugappa
1
Guerreiro, Robson Coelho
1
Heinonen, Kristina
1
Kuivalainen, Olli
1
Llach, Josep
1
Lorenzo-Romero, Carlota
1
Malik, Anuradha
1
Mangold, W. Glynn
1
Martínez, Inmaculada J.
1
Michelsson, Thomas
1
Morano, Rogério Scabim
1
Nam Hoai Nguyen
1
Ndasi, Wilson
1
Papaioannou, Eugenia
1
Roushan, Gelareh
1
Santi, Pedro Victor de
1
Santos, Emerson Gomes dos
1
Sarmaniotis, Christos
1
Smith, Katherine Taken
1
Tarkiainen, Anassi
1
Tarkiainen, Anssi
1
Vila-Brunet, Neus
1
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Published in...
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International journal of internet marketing and advertising : IJIMA
SpringerLink / Bücher
71
Journal of retailing and consumer services
49
International journal of electronic customer relationship management : IJECRM
38
Gabler Edition Wissenschaft
27
Journal of business research : JBR
27
Springer eBook Collection / Business and Economics
26
Industrial marketing management : the international journal for industrial and high-tech firms
22
International journal of business information systems : IJBIS
20
Reihe Electronic Commerce
19
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
18
International journal of e-business research : an official publication of the Information Resources Management Association
16
International journal of electronic marketing and retailing : IJEMR
16
Lehrbuch
15
Electronic commerce research
14
Journal of internet commerce
14
Springer eBook Collection
14
The journal of business & industrial marketing
14
Ausgewählte Studien des ECC-Handel
13
Economics : digitale Ökonomie und struktureller Wandel
13
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
13
Asia Pacific journal of marketing and logistics
12
Journal of electronic commerce research : JECR
12
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
12
Electronic Services
11
Electronic markets : the international journal on networked business
11
Jahrbuch der Absatz- und Verbrauchsforschung
11
The service industries journal
11
Gabler Edition Wissenschaft / Markt- und Unternehmensentwicklung
10
International journal of electronic commerce : IJEC
10
Journal of retailing
10
E-Commerce und Recht : ein Leitfaden für Unternehmen
9
Economics
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Information systems and e-business management : ISeB
9
International journal of networking and virtual organisations : IJNVO
9
International journal of retail & distribution management
9
Journal of marketing
9
Journal of open innovation : technology, market, and complexity
9
Technological forecasting & social change : an international journal
9
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ECONIS (ZBW)
16
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1
Online purchase decision after viewing ads : factors related to sociodemographic and internet use on different digital channels
Barrichello, Alcides
;
Morano, Rogério Scabim
;
Santos, …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
Saved in:
2
Effects of e-marketplaces brand trust on repurchasing intention and WOM : are they reinforced by consumers' online shopping experience?
Santi, Pedro Victor de
;
Carneiro-da-Cunha, Julio Araujo
; …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 100-121
Persistent link: https://www.econbiz.de/10014340166
Saved in:
3
Contextual effect of online second-hand shoppers' loyalty : a vendor comparison
Vila-Brunet, Neus
;
Llach, Josep
- In:
International journal of internet marketing and …
18
(
2023
)
4
,
pp. 389-409
Persistent link: https://www.econbiz.de/10014318357
Saved in:
4
Determinants of customer satisfaction and loyalty in
e-commerce
settings : an emerging economy perspective
Goutam, Doddahulugappa
;
Gopalakrishna B. V.
;
Ganguli, …
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 327-348
Persistent link: https://www.econbiz.de/10012598994
Saved in:
5
A comparative impact of cause-related marketing and sponsorship leveraged internet display advertising
Ndasi, Wilson
;
Bolat, Elvira
;
Roushan, Gelareh
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013041197
Saved in:
6
The impact of corporate social responsibility and customer trust on the relationship between website information quality and customer loyalty in e-tailing context
Dung Phuong Hoang
;
Nam Hoai Nguyen
- In:
International journal of internet marketing and …
14
(
2020
)
3
,
pp. 215-235
Persistent link: https://www.econbiz.de/10012284806
Saved in:
7
Personalisation in marketing : an exploratory study
Dangi, Hamendra Kumar
;
Malik, Anuradha
- In:
International journal of internet marketing and …
11
(
2017
)
2
,
pp. 124-136
Persistent link: https://www.econbiz.de/10011741652
Saved in:
8
Customer motives and benefits for participating in online co-creation activities
Efthymios, Constantinides,
;
Brünink, Leonine A.
; …
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 21-48
Persistent link: https://www.econbiz.de/10011387766
Saved in:
9
Investigating websites' e-CRM features in building customer relationships : evidence from Greece
Papaioannou, Eugenia
;
Assimakopoulos, Costas
; …
- In:
International journal of internet marketing and …
8
(
2014
)
4
,
pp. 320-338
Persistent link: https://www.econbiz.de/10011349106
Saved in:
10
Self-authored interest profiles for personalised recommendations
Binns, Reuben
- In:
International journal of internet marketing and …
10
(
2016
)
3
,
pp. 207-222
Persistent link: https://www.econbiz.de/10011665140
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