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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Kundenintegration"
~subject:"Theory"
~subject:"Vertrauen"
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Brand loyalty
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International journal of internet marketing and advertising : IJIMA
Customer engagement : contemporary issues and challenges
7
The journal of product & brand management
6
Journal of retailing and consumer services
5
International journal of hospitality management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Innovating for trust
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International journal of business excellence
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Journal of Asian finance, economics and business : JAFEB
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Journal of global marketing
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of internet commerce
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Management decision : MD
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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African journal of economic and management studies : AJEMS
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Business analyst : a refereed journal of Shri Ram College of Commerce
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European journal of marketing : EJM
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European journal of operational research : EJOR
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European research studies
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Europäische Hochschulschriften / 5
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Freiburger betriebswirtschaftliche Diskussionsbeiträge
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Role of brand experience, brand trust and brand love in assessing brand loyalty : a study of fashion jewellery brands among women
Nim, Dheeraj
;
Jaggi, Shamily
;
Gursimranjit Singh
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 200-216
Persistent link: https://www.econbiz.de/10014318190
Saved in:
2
The role of customer brand engagement in social media : conceptualisation, measurement, antecedents and outcomes
Solem, Birgit Andrine Apenes
;
Pedersen, Per Egil
- In:
International journal of internet marketing and …
10
(
2016
)
4
,
pp. 223-254
Persistent link: https://www.econbiz.de/10011688467
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