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~isPartOf:"International journal of logistics : research and applications"
~isPartOf:"Journal of retailing"
~isPartOf:"Nepalese journal of finance : a publication of Uniglobe College"
~language:"eng"
~subject:"Brand image"
~subject:"Color"
~subject:"packaging"
~type_genre:"Aufsatz in Zeitschrift"
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Mai, Robert
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Park, Jaewoo
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International journal of logistics : research and applications
Journal of retailing
Nepalese journal of finance : a publication of Uniglobe College
International journal of consumer studies
3
Journal of retailing and consumer services
3
Marketing letters : a journal of research in marketing
3
International journal of islamic marketing and branding
2
International journal of retail & distribution management
2
International journal of wine business research : IJWBR
2
Journal of business research : JBR
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Psychology & marketing
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The journal of product & brand management
2
Asia Pacific journal of innovation and entrepreneurship : APJIE
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Asia Pacific journal of marketing and logistics
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Australasian accounting business and finance journal : AABF
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European research studies
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International journal of business excellence : IJBEX
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International journal of management practice : IJMP
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International journal of production research
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International journal of services and operations management
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International journal of strategic business alliances
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of euromarketing
1
Journal of food products marketing
1
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of international business and economics : JIBE
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Journal of international marketing
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Journal of marketing management : MM
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Journal of marketing research : JMR
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Logistics
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Logistics research
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Olsztyn economic journal
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Production and operations management : an international journal of the Production and Operations Management Society
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Review of managerial science : RMS
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The international review of retail, distribution and consumer research
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1
Factors influencing consumer buying behavior while purchasing packaged fruit juice in Kathmandu Valley
Bhatta, Subekshya
;
Pradhan, Radhe Shyam
- In:
Nepalese journal of finance : a publication of Uniglobe …
9
(
2022
)
4
,
pp. 125-136
Persistent link: https://www.econbiz.de/10014495119
Saved in:
2
A packaging visual-gustatory correspondence effect : using visual packaging design to influence flavor perception and healthy eating decisions
Togawa, Taku
;
Park, Jaewoo
;
Ishii, Hiroaki
;
Deng, Xiaoyan
- In:
Journal of retailing
95
(
2019
)
4
,
pp. 204-218
Persistent link: https://www.econbiz.de/10012154092
Saved in:
3
Packaging logistics in supply chain practice - current state, trade-offs and improvement potential
Pålsson, Henrik
;
Hellström, Daniel
- In:
International journal of logistics : research and …
19
(
2016
)
5
,
pp. 351-368
Persistent link: https://www.econbiz.de/10011607508
Saved in:
4
Light and pale colors in food packaging : when does this package cue signal superior healthiness or inferior tastiness?
Mai, Robert
;
Symmank, Claudia
;
Seeberg-Elverfeldt, Berenike
- In:
Journal of retailing
92
(
2016
)
4
,
pp. 426-444
Persistent link: https://www.econbiz.de/10011629485
Saved in:
5
Reduce content or raise price? : the impact of persuasion knowledge and unit price increase tactics on retailer and product brand attitudes
Kachersky, Luke
- In:
Journal of retailing
87
(
2011
)
4
,
pp. 479-488
Persistent link: https://www.econbiz.de/10009423194
Saved in:
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