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~isPartOf:"International journal of management practice : IJMP"
~isPartOf:"Journal of internet commerce"
~isPartOf:"Psychology & marketing"
~person:"Alavi, Shirin"
~person:"Miceli, Gaetano"
~subject:"Brand image"
~subject:"E-commerce"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Handbuch"
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Alavi, Shirin
Miceli, Gaetano
Albrecht, Carmen-Maria
3
Kuanr, Abhisek
3
Pradhan, Debasis
3
Woodside, Arch G.
3
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International journal of management practice : IJMP
Journal of internet commerce
Psychology & marketing
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of green economics : IJGE
1
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ECONIS (ZBW)
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Consumers' identity signaling towards social groups : the effects of dissociative desire on brand prominence preferences
Raimondo, Maria Antonietta
;
Cardamone, Ernesto
;
Miceli, …
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1964-1978
Persistent link: https://www.econbiz.de/10013465133
Saved in:
2
Generation of trust using social networking sites : a comparative analysis of online apparel brands across social media platforms
Sharma, Radhika
;
Alavi, Shirin
;
Ahuja, Vandana
- In:
International journal of management practice : IJMP
12
(
2019
)
4
,
pp. 405-425
Persistent link: https://www.econbiz.de/10012140323
Saved in:
3
An empirical segmentation of users of mobile banking apps
Alavi, Shirin
;
Ahuja, Vandana
- In:
Journal of internet commerce
15
(
2016
)
4
,
pp. 390-407
Persistent link: https://www.econbiz.de/10011636562
Saved in:
4
Breaking through complexity : visual and conceptual dimensions in logo evaluation across exposures
Miceli, Gaetano
;
Scopelliti, Irene
;
Raimondo, Maria …
- In:
Psychology & marketing
31
(
2014
)
10
,
pp. 886-899
Persistent link: https://www.econbiz.de/10010484316
Saved in:
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