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~isPartOf:"International journal of market research"
~subject:"Fuzzy sets"
~subject:"Market research"
~subject:"Market segmentation"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Government document"
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International journal of market research
Fuzzy optimization and decision making : a journal of modeling and computation under uncertainty
8
Journal of travel and tourism marketing
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Journal of marketing research : JMR
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International journal of contemporary hospitality management
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A grid-based approach to exploratory data analysis
Elliott, Steven D
- In:
International journal of market research
64
(
2022
)
6
,
pp. 727-737
Persistent link: https://www.econbiz.de/10013438760
Saved in:
2
The role of shopping mission in retail customer segmentation
Sokol, Ondřej
;
Holý, Vladimír
- In:
International journal of market research
63
(
2021
)
4
,
pp. 454-470
Persistent link: https://www.econbiz.de/10012593924
Saved in:
3
Mapping brand similarities : Comparing consumer online comments versus survey data
Vriens, Marco
;
Chen, Song
;
Vidden, Chad
- In:
International journal of market research
61
(
2019
)
2
,
pp. 130-139
Persistent link: https://www.econbiz.de/10012172151
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