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~isPartOf:"International journal of market research : JMRS ; the journal of the Market Research Society"
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International journal of market research : JMRS ; the journal of the Market Research Society
Journal of retailing and consumer services
61
International journal of retail & distribution management
24
The international review of retail, distribution and consumer research
22
Journal of business research : JBR
18
SpringerLink / Bücher
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Journal of retailing
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The journal of product & brand management
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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European journal of operational research : EJOR
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Handelsforschung
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Journal of agricultural & food industrial organization
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Journal of marketing
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International journal of production economics
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of food products marketing
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Review of industrial organization : RIO
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Transportation research / E : an international journal
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European journal of marketing : EJM
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Gabler Edition Wissenschaft
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Journal of marketing management : MM
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Neue Ansätze in Markenforschung und Markenführung
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Springer Proceedings in Business and Economics
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The journal of brand management : an international journal
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The journal of consumer marketing
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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Journal of marketing research : JMR
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Marketing : ZFP ; journal of research and management
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Marketing letters : a journal of research in marketing
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Report / Marketing Science Institute
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Applied economics
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Applied economics letters
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Australasian marketing journal
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European retail research
5
Handelsmarken : Entwicklungstendenzen und Zukunftsperspektiven der Handelsmarkenpolitik
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Handelsmarken : Zukunftsperspektiven der Handelsmarkenpolitik
5
Improving marketing strategies for private label products
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Springer eBook Collection / Business and Economics
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Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
4
Dissertation Series CentER
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Brand equity and store brand tiers : an analysis on an experimental design
González-Benito, Óscar
;
Martos-Partal, Mercedes
; …
- In:
International journal of market research : JMRS ; the …
57
(
2015
)
1
,
pp. 73-94
Persistent link: https://www.econbiz.de/10010529569
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2
Factors influencing consumer behaviour towards store brand : a meta-analysis
Fan, Xiaojun
;
Qian, Yi
;
Huang, Pei
- In:
International journal of market research : JMRS ; the …
54
(
2012
)
3
,
pp. 407-430
Persistent link: https://www.econbiz.de/10009562241
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