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~isPartOf:"International journal of production economics"
~isPartOf:"The journal of product & brand management"
~person:"Stoel, Leslie"
~subject:"Price"
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International journal of production economics
The journal of product & brand management
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An unintended consequence of exaggerated maximum-discount tensile price claims
Lee, Jung Eun
;
Stoel, Leslie
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 700-709
Persistent link: https://www.econbiz.de/10011616266
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