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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of business research : JBR"
~subject:"Emotion"
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Search: "Consumer behaviour"
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Emotion
Consumer behaviour
2,266
Konsumentenverhalten
2,266
Brand management
469
Markenführung
469
Brand image
414
Markenimage
414
Beziehungsmarketing
400
Relationship marketing
400
Brand
273
Markenartikel
268
Social Web
236
Social web
236
Internet marketing
218
Online-Marketing
218
Online retailing
182
Online-Handel
182
Advertising effects
169
Werbewirkung
169
Customer satisfaction
165
Kundenzufriedenheit
165
Luxury goods
147
Luxusgüter
147
Viral marketing
142
Virales Marketing
142
Einzelhandel
138
Retail trade
138
Personality psychology
131
Persönlichkeitspsychologie
131
Dienstleistungsqualität
128
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128
Advertising
121
Werbung
115
Experiment
104
Theorie
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Theory
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E-commerce
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Electronic Commerce
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174
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Septianto, Felix
7
Arslanagic-Kalajdzic, Maja
3
Chebat, Jean-Charles
3
Lervik-Olsen, Line
3
Richard, Marie-Odile
3
Barnes, Donald C.
2
Caruelle, Delphine
2
Chiew, Tung Moi
2
Das, Gopal
2
Dlačić, Jasmina
2
Elayan, Suzanne
2
Folse, Judith Anne Garretson
2
Garaus, Marion
2
Grappi, Silvia
2
Gustafsson, Anders
2
Hasford, Jonathan
2
Kadic-Maglajlic, Selma
2
Keh, Hean Tat
2
Ketron, Seth
2
Laroche, Michel
2
Liu, Maggie Wenjing
2
Mazaheri, Ebrahim
2
McKay-Nesbitt, Jane
2
Naletelich, Kelly
2
Northey, Gavin
2
Orsingher, Chiara
2
Pham, Michel T.
2
Pinto, Diego Costa
2
Ruiz Mafe, Carla
2
Shams, Poja
2
Smith, Malcolm C.
2
Sykora, Martin
2
Wagner, Udo
2
Walsh, Gianfranco
2
Wei, Chuang
2
Abney, Alexandra K.
1
Ahmad, Fayez
1
Ahmadi, Iman
1
Akrout, Houcine
1
Albrecht, Arne K.
1
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business research : JBR
Journal of retailing and consumer services
125
International journal of hospitality management
78
Psychology & marketing
56
Journal of consumer research : JCR ; an interdisciplinary bimonthly
51
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
40
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
39
Tourism management : research, policies, practice
39
The journal of brand management : an international journal
37
Journal of hospitality marketing & management
35
Journal of travel and tourism marketing
34
The journal of product & brand management
33
European journal of marketing : EJM
31
International journal of consumer studies
31
The journal of services marketing
31
International journal of contemporary hospitality management
27
Journal of marketing research : JMR
26
The service industries journal
25
European journal of marketing
23
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
23
Journal of marketing communications
23
Marketing letters : a journal of research in marketing
23
International journal of advertising : the review of marketing communications
21
Tourism management perspectives : TMP
21
Journal of consumer behaviour : an international research review
20
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
18
Journal of promotion management : innovations in planning and applied research
18
Journal of business ethics : JOBE
17
Journal of marketing management : MM
17
Asia Pacific journal of marketing and logistics
16
Journal of behavioral decision making
16
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
Journal of consumer research : JCR ; an interdisciplinary journal
15
Journal of economic psychology : research in economic psychology and behavioral economics
15
The international review of retail, distribution and consumer research
15
Cogent business & management
14
Journal of customer behaviour
14
Journal of service research : JSR
14
Journal of the Academy of Marketing Science
14
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ECONIS (ZBW)
174
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174
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1
Understanding the desire for green consumption : norms, emotions, and attitudes
Nascimento, Jorge
;
Loureiro, Sandra Maria Correia
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014552014
Saved in:
2
The effect of different types of virtual influencers on consumers' emotional attachment
Yan, Ji
;
Xia, Senmao
;
Jiang, Amanda
;
Lin, Zhibin
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014552002
Saved in:
3
The effect of message framing on young adult consumers' sustainable fashion consumption : the role of anticipated emotions and perceived ethicality
Grappi, Silvia
;
Bergianti, Francesca
;
Gabrielli, Veronica
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014535026
Saved in:
4
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
5
Leveraging online selling through social media influencers
Shuqair, Saleh
;
Filieri, Raffaele
;
Viglia, Giampaolo
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014536195
Saved in:
6
On the antipodes of love and hate : the conception and measurement of brand polarization
Osuna Ramírez, Sergio Andrés
;
Veloutsou, Cleopatra
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014555852
Saved in:
7
From self-avoidance to help others : exploring why and when feedback avoiding behavior promotes volunteering
Zhu, Yu
;
Nong, Meilan
;
Mei, Wenjuan
;
Wang, Yanfei
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014375121
Saved in:
8
Render good for evil? : the relationship between customer mistreatment and customer-oriented citizenship behavior
Ni, Dan
;
Liu, Xin
;
Zheng, Xiaoming
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014535957
Saved in:
9
The perceived CSR-innovative behavior conundrum : towards unlocking the socio-emotional black box
Pasricha, Palvi
;
Nivedhitha, K. S.
;
Raghuvanshi, Juhi
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014288852
Saved in:
10
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
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