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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of economic behavior & organization : JEBO"
~subject:"Dienstleistungsqualität"
~subject:"Digitale Güter"
~subject:"Entscheidung"
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Dienstleistungsqualität
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Advertising
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2
Complaint management
2
Preismanagement
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Pricing strategy
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Service quality
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Cash refund
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Causal reasoning
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Customer satisfaction
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Halbheer, Daniel
4
Koenigsberg, Oded
3
Gerstner, Eitan
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Bertini, Marco
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Chen, Rachel R.
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Lehmann, Donald R.
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of economic behavior & organization : JEBO
HEC Paris research paper series
3
UZH Business Working Paper Series
1
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All
ECONIS (ZBW)
4
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Managing service shutdowns: Cash refunds or vouchers?
Chen, Rachel R.
;
Gerstner, Eitan
;
Halbheer, Daniel
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 294-315
Persistent link: https://www.econbiz.de/10014316585
Saved in:
2
Price and quality decisions by self-serving managers
Bertini, Marco
;
Halbheer, Daniel
;
Koenigsberg, Oded
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
2
,
pp. 236-257
Persistent link: https://www.econbiz.de/10012288662
Saved in:
3
Optimizing service failure and damage control
Halbheer, Daniel
;
Gärtner, Dennis
;
Gerstner, Eitan
; …
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
1
,
pp. 100-115
Persistent link: https://www.econbiz.de/10011816976
Saved in:
4
Choosing a digital cotent strategy : how much should be free?
Halbheer, Daniel
;
Stahl, Florian
;
Koenigsberg, Oded
; …
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
2
,
pp. 192-206
Persistent link: https://www.econbiz.de/10010400697
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