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Fashion
4
Mode
4
Consumer behaviour
3
International market entry
3
Internationaler Markteintritt
3
Konsumentenverhalten
3
Globalisierung
2
Globalization
2
Luxury goods
2
Luxusgüter
2
Textile distribution
2
Textilhandel
2
Bekleidungsindustrie
1
Brand image
1
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1
Business model
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China
1
Clothing industry
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Country of origin
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1
Designation of origin
1
Emerging economies
1
Fashion collection
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Geschäftsmodell
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International business
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1
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Luxury
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Luxury fashion marketing
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Markenführung
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Markenimage
1
Marketing management
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Marketingmanagement
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Multinationales Unternehmen
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Bai, Huifeng
1
Chauri, Pervez N.
1
Chun, Eunha
1
Cobanoglu, Emine
1
Eren-Erdogmus, Irem
1
Guercini, Simone
1
Jin, Byoungho
1
Kim, Naeun
1
Kim, Namhoon
1
Kim, Terry Haekyung
1
Ko, Eunju
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McColl, Julie
1
Milanesi, Matilde
1
Moore, Christopher
1
Yalcın, Muge
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International marketing review
Journal of fashion marketing and management
240
Journal of retailing and consumer services
90
Journal of business research : JBR
71
Journal of global fashion marketing : JGfM
58
International journal of retail & distribution management
45
International journal of consumer studies
36
International journal of production economics
34
The international review of retail, distribution and consumer research
30
SpringerLink / Bücher
25
Cogent business & management
23
Asia Pacific journal of marketing and logistics
18
Business history
17
Young consumers : insight and ideas for responsible marketers
17
International journal of business and globalisation : IJBG
15
International journal of retail and distribution management
15
International journal of production research
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
14
Springer eBook Collection
14
Transportation research / E : an international journal
14
International Journal of Production Economics
13
Psychology & marketing
13
The journal of brand management : an international journal
13
The journal of product & brand management
13
Springer Series in Fashion Business
12
Cogent Business & Management
11
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
11
Qualitative market research : an international journal
11
Technological forecasting & social change : an international journal
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
Journal of Islamic marketing
10
Journal of consumer research : JCR ; an interdisciplinary bimonthly
10
Springer eBook Collection / Business and Management
10
Sustainability in fashion : a cradle to upcycle approach
10
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
10
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
9
Journal of international consumer marketing
9
Journal of marketing management : JMM ; journal of the Academy of Marketing
9
Analytical modeling research in fashion business
8
Business strategy and the environment
8
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ECONIS (ZBW)
5
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1
Luxury
fashion
retailers' localised marketing strategies in practice : evidence from China
Bai, Huifeng
;
McColl, Julie
;
Moore, Christopher
- In:
International marketing review
39
(
2022
)
2
,
pp. 352-370
Persistent link: https://www.econbiz.de/10013396200
Saved in:
2
Negative and positive contamination in secondhand
fashion
consumption : does culture matter?
Kim, Naeun
;
Jin, Byoungho
;
Kim, Terry Haekyung
- In:
International marketing review
40
(
2023
)
6
,
pp. 1509-1530
Persistent link: https://www.econbiz.de/10014470396
Saved in:
3
Country of origin effects on brand image, brand evaluation, and purchase intention : a closer look at Seoul, New York, and Paris
fashion
collection
Kim, Namhoon
;
Chun, Eunha
;
Ko, Eunju
- In:
International marketing review
34
(
2017
)
2
,
pp. 254-271
Persistent link: https://www.econbiz.de/10011674203
Saved in:
4
Extreme luxury
fashion
: business model and internationalization process
Guercini, Simone
;
Milanesi, Matilde
- In:
International marketing review
34
(
2017
)
3
,
pp. 403-424
Persistent link: https://www.econbiz.de/10011709227
Saved in:
5
Internationalization of emerging market firms : the case of Turkish retailers
Eren-Erdogmus, Irem
;
Cobanoglu, Emine
;
Yalcın, Muge
; …
- In:
International marketing review
27
(
2010
)
3
,
pp. 316-337
Persistent link: https://www.econbiz.de/10003988073
Saved in:
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