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Drivers of attitudes toward luxury and
counterfeit
products
: the moderating role of interpersonal influence
Iyer, Rajesh
;
Babin, Barry J.
;
Eastman, Jacqueline …
- In:
International marketing review
39
(
2022
)
2
,
pp. 242-268
Persistent link: https://www.econbiz.de/10013396179
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