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~isPartOf:"International review on public and non-profit marketing"
~subject:"Dienstleistungsmarketing"
~subject:"Service-Dominant Logic"
~type:"article"
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International review on public and non-profit marketing
Marketing theory
18
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business research : JBR
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Neue Herausforderungen an das Dienstleistungsmarketing
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European journal of marketing : EJM
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Journal of the Academy of Marketing Science
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AMS review : official publication of the Academy of Marketing Science
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International journal of hospitality management
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Major theoretical debates and contemporary issues in marketing theory
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of contemporary hospitality management
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International journal of physical distribution & logistics management : IJPD & LM
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of nonprofit & public sector marketing
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Journal of service theory and practice : JSTP
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Management decision : MD
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Managing service quality : MSQ ; an international journal
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Marketing : ZFP ; journal of research and management
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Public management review
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Services marketing quarterly
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The Routledge handbook of service research insights and ideas
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The journal of business & industrial marketing
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Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
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A human-to-human approach to social marketing for sustainability and development
Rivera, Reynaldo G.
- In:
International review on public and non-profit marketing
20
(
2023
)
3
,
pp. 551-558
Persistent link: https://www.econbiz.de/10014383336
Saved in:
2
Application of Service Dominant Logic to the medical device industry
Wells, Robert A.
;
Gallarza, Martina G.
;
Andreu, Luisa
; …
- In:
International review on public and non-profit marketing
12
(
2015
)
3
,
pp. 207-235
Persistent link: https://www.econbiz.de/10011410775
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