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~isPartOf:"Internationale Trends in der Markenkommunikation : was Globalisierung, neue Medien und Nachhaltigkeit erfordern"
~subject:"Internet marketing"
~subject:"Soziales Netzwerk"
~type_genre:"Aufsatz im Buch"
~type_genre:"Forschungsbericht"
~type_genre:"Lehrbuch"
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Internet marketing
Soziales Netzwerk
Brand management
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Web 2.0 technologies
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Web 2.0-Technologien
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Mittelstädt, Alexandra
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Internationale Trends in der Markenkommunikation : was Globalisierung, neue Medien und Nachhaltigkeit erfordern
Enterprise 2.0 - Die Kunst, loszulassen
7
Enterprise 2.0 - die Kunst, loszulassen
7
Cases on strategic social media utilization in the nonprofit sector
4
Lehrbuch
2
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
2
Social Media im Personalmarketing : erfolgreich in Netzwerken kommunizieren
2
Social Software in Unternehmen
2
4. Konferenz Professionelles Wissensmanagement - Erfahrungen und Visionen ; Bd. 2
1
Advances in applied economic research : proceedings of the 2016 International Conference on Applied Economics (ICOAE)
1
Analyzing the strategic role of social networking in firm growth and productivity
1
Anspruchsgruppenorientierte Kommunikation : neue Ansätze zu Kunden-, Mitarbeiter- und Unternehmenskommunikation
1
Application of gaming in new media marketing
1
Bericht / Universität der Bundeswehr München, Fakultät für Informatik
1
Branding and sustainable competitive advantage : building virtual presence
1
Collective creativity for responsible and sustainable business practice
1
Communication and leadership in the 21st century : the difficult path from classical public relations to genuine modern communication management
1
Conference proceedings / I-KNOW '07, 7th International Conference on Knowledge Management : [as a part of TRIPLE-I 2007 ; Graz, Austria, September 5 - 7, 2007]
1
Connected marketing : the viral, buzz and word of mouth revolution
1
Consumer information systems and relationship management : design, implementation, and use
1
Contemporary entrepreneurship : global perspectives and cases
1
Digitale Transformation des Marketing
1
Dynamic learning networks : models and cases in action ; [... 10th session of the Advanced International Summer School on "Managing Uncertainty and Competition Through Dynamic Learning Networks" held in July 3rd - 5th, 2008 in Ostuni]
1
E-collaboration ; Vol. 1
1
E-marketing ; Vol. 1
1
Enhancing knowledge development in marketing ; Vol. 21
1
Eurasian business perspectives : proceedings of the 26th and 27th Eurasia Business and Economics Society Conferences
1
Frameworks of IT prosumption for business development
1
Global marketing strategies for the promotion of luxury goods
1
Global perspectives on small and medium enterprises and strategic information systems : international approaches
1
Göttinger Handelswissenschaftliche Schriften e.V. : GHS
1
Handbook of media economics ; Volume 1B
1
Handbook of research on business social networking ; Vol. 1
1
Handbook of research on business social networking ; Vol. 2
1
Handbook of research on customer engagement
1
Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
1
How strategic communication shapes value and innovation in society
1
I-KNOW '07 : 7th International Conference on Knowledge Management ; [conference proceedings ; as a part of TRIPLE-I 2007 ; Graz, Austria, September 5 - 7, 2007]
1
Innovationsorientierte Personalentwicklung : Konzepte, Methoden und Fallbeispiele für die Praxis
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Knowledge management 2.0 : organizational models and enterprise strategies
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Using social media for business : tools, benefits and pitfalls
Mittelstädt, Alexandra
- In:
Internationale Trends in der Markenkommunikation : was …
,
(pp. 131-150)
.
2014
Persistent link: https://www.econbiz.de/10010471009
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