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~isPartOf:"Journal of Asia Business Studies"
~isPartOf:"Journal of business-to-business marketing"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Bambauer-Sachse, Silke"
~subject:"Consumer behaviour"
~subject:"Job satisfaction"
~subject:"Physical distribution"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
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Can a positive mood counterbalance weak arguments in personal sales conversations?
Bambauer-Sachse, Silke
;
Gierl, Heribert
- In:
Journal of retailing and consumer services
16
(
2009
)
3
,
pp. 190-196
Persistent link: https://www.econbiz.de/10003852519
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