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~isPartOf:"Journal of business economics : JBE"
~isPartOf:"Journal of historical research in marketing"
~subject:"Advertising"
~subject:"Zeitung"
~type_genre:"Aufsatz in Zeitschrift"
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Advertising
Zeitung
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Aufsatz in Zeitschrift
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Hawkins, Richard A.
2
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May, Axel
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Journal of business economics : JBE
Journal of historical research in marketing
The journal of media economics
28
Journal of media business studies
21
Applied economics
7
Information economics and policy : IEP
7
JMM : the international journal on media management
7
Journal of economic behavior & organization : JEBO
6
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
6
American economic journal : a journal of the American Economic Association
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Technological forecasting & social change : an international journal
5
The American economic review
5
European journal of political economy
4
History of retailing and consumption
4
Media-Perspektiven
4
De economist : Netherlands economic review ; quarterly review of the Royal Netherlands Economic Association
3
Economic modelling
3
Economica
3
International journal of consumer studies
3
Journal of applied econometrics
3
Journal of sport management : the official journal of the North American Society of Sport Management
3
Journal of the European Economic Association
3
The economic journal : the journal of the Royal Economic Society
3
The journal of economic history
3
The journal of finance : the journal of the American Finance Association
3
Atlantic economic journal : AEJ
2
Business history
2
Economic inquiry : journal of the Western Economic Association International
2
International review of law and economics
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Japan and the world economy : international journal of theory and policy
2
Journal of banking & finance
2
Journal of business ethics : JOBE
2
Journal of communication management : an international journal
2
Journal of comparative economics : the journal of the Association for Comparative Economic Studies
2
Journal of management inquiry
2
Journal of marketing
2
Journal of political economy
2
Journal of public economics
2
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ECONIS (ZBW)
5
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1
Digitised historic
newspapers
as a primary source for marketing historians
Hawkins, Richard A.
- In:
Journal of historical research in marketing
14
(
2022
)
2
,
pp. 292-302
Persistent link: https://www.econbiz.de/10013329674
Saved in:
2
The origins of marketing practice in Britain : from the ancient to the early twentieth century
Hawkins, Richard A.
- In:
Journal of historical research in marketing
9
(
2017
)
4
,
pp. 467-487
Persistent link: https://www.econbiz.de/10011805001
Saved in:
3
Advertising in Russian periodicals at the turn of the communist era
Sheresheva, Marina Y.
;
Antonov-Ovseenko, Anton A.
- In:
Journal of historical research in marketing
7
(
2015
)
2
,
pp. 165-183
Persistent link: https://www.econbiz.de/10011376203
Saved in:
4
Biases bei der Tarifwahl und ihre Konsequenzen für die Preisgestaltung
Schulze, Timo
;
Gedenk, Karen
- In:
Journal of business economics : JBE
75
(
2005
)
2
,
pp. 157-184
Persistent link: https://www.econbiz.de/10002625324
Saved in:
5
Erklärung von Aktienindizes durch Pressemeldungen
Schmidt, Reinhart
- In:
Journal of business economics : JBE
63
(
1993
)
1
,
pp. 61-88
Persistent link: https://www.econbiz.de/10001137701
Saved in:
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